Breaking news from Brand Republic - Evil Dead , top 10 ads of the week, Iceland, Maria Sharapov, Vine

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Evil Dead reprimanded over ad scheduling by Chloe Smith 21 August 2013, 09:51AM StudioCanal has been rapped for airing ads promoting the 'Evil Dead' remake that could cause distress to young children, at "inappropriate" times, after the advertising watchdog received 25 complaints. Top ten ads of the week: Harvester's young chefs sizzle past Argos into top spot by Staff 21 August 2013, 08:00AM Counting down the ten most recalled ads, in association with TNS and Ebiquity. Iceland 'no horsemeat' ad banned by Amy Sandiford-Watts 21 August 2013, 09:32AM Iceland "denigrated" the Food Safety Authority of Ireland in an ad defending the amount of horsemeat found its burgers but the ad itself was not "misleading", according to the ad watchdog. Maria Sharapova 'cheap' name-change stunt draws mixed response by Magda Ibrahim 21 August 2013, 09:30AM Tennis star Maria Sharapova's plan to change her name to "Sugarpova" for the duration of the US Open to promote her confectionery business has received a mixed response from marketers and sports pundits. Proximity poaches Elvis's Treacy to be ECD by Louise Ridley 21 August 2013, 08:35AM Proximity London has hired John Treacy, the executive creative director at Elvis, in the same role, replacing Caitlin Ryan who joined Karmarama this month. PROMOTION From monologue to dialogue: Adding interaction to your presentations   Make it easier for your audience to participate during your presentations, by transforming them from detached monologues to interactive dialogues between you and your audience.   Download the free report here. Also in the news NatWest uses Vine to answer customer queries - even ones about cheques by Jennifer Whitehead 20 August 2013, 04:22PM I imagine I'll live the rest of my years without writing another cheque - partly because I'm a modern kind of person and partly because I have no idea where my cheque book is. Big Brother final audience up 900k to 2.8m by Chloe Smith, 20 August 2013, 04:38PM Pink Floyd's Dark Side of the Moon gets Aardman treatment by Susan Billinge, 20 August 2013, 02:21PM Hit or miss? Facebook denies reward to hacker pointing out security flaw by Kate Magee, 21 August 2013, 08:00AM Google's 'pay-per-gaze' technology risks privacy backlash, warn experts by Matthew Chapman, 20 August 2013, 12:30PM John Lewis rolls out #WhatMattersMost film competition on Vine by Susan Billinge, 20 August 2013, 11:46AM Opinion Acquire as many skills as you can before all the ad empires crash and burn by Russell Davies 15 August 2013, 08:00AM I was on a stage several years ago, at yet another conference about advertising and technology, trying to convince yet another bunch of advertising people that software would eat their businesses, when I had a little revelation - my advice was useles... Millions of users - is it a step change in social? by Sue Unerman 15 August 2013, 08:00AM My mum is moving house. This means she's going to chuck out a whole load of stuff from my and my siblings' childhoods. Some of it has to be rescued. So I've recently taken home a huge box full of old photographs, looked through a few of them, got bor... BR Insight Digital Transformation Today: Driving Efficiency, Ingenuity and Success (Webcast) It is no longer viable for the marketing team to be solely responsible f... 10 Questions Marketers Frequently Ask About Twitter (Expert Reports) Confused by hashtags? Tweetchats? Tweet walls? You’re not alone. W... The Digital Marketing Trends You Need To Know For 2013 (Expert Reports) Which digital marketing trends will take off in 2013? To get the big pic... From monologue to dialogue: Adding interaction to your presentations (Expert Reports) You're not the only one who gets a little nervous interacting during a p... Big Questions Live - Social Media, User Generated Content and the Power of Customer Insight (Webcast) Brand Republic’s first ever online TV show, Big Questions Live wil... 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Latest jobs Digital Publisher - Travel Recruiter GoodEgg Digital Salary Circa £33k + Great benefits Location Central London Digital Strategist Recruiter GoodEgg Digital Salary Circa £45k + Benefits Location Central London Account Manager Recruiter Purple Consultancy Salary £28000 - £32000 per annum Location London Online Acquisition Manager Recruiter NG Digital Marketing Salary 40k Location West London Media Planning Director - Innovative Alcohol Brand Recruiter Lipton Fleming Salary £55000.00 per annum + excellent benefits package Location London Senior Account Manager Recruiter Purple Consultancy Salary £32000 - £35000 per annum Location London From the blogs SIMPLE, BASIC LOGIC 20 August 2013, 8:14AM Three 'A's for a successful career 15 August 2013, 8:04AM Most irritating things in media #8: 'Nudging' TESS ALPS 09 August 2013, 8:50AM Stark raving mad - why being dishonest cost a brand millions. 20 August 2013, 1:35AM Rules of engagement for community pages on Facebook Maria Morais 21 August 2013, 7:30AM How subscription services have changed the way we discover music Ipsos MediaCT 20 August 2013, 3:08PM In the right career? 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