Monday 19 August 2013

Campaign Daily Fix - Gocompare.com puts ad brief up for pitch, Comparethemarket.com brings in Liz Hurley, Vonage, Department for Transport, M&S

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Latest News

Gocompare.com puts £28 million ad brief up for pitch
by Jeremy Lee,
19 August 2013, 11:31AM
Gocompare.com puts £28 million ad brief up for pitch
Gocompare.com has put its £28 million advertising account, handled by Dare, up for review.
Comparethemarket.com brings in Liz Hurley
by Maisie McCabe,
19 August 2013, 09:25AM
Comparethemarket.com brings in Liz Hurley
Comparethemarket.com has launched a new TV ad showing the past life of female meerkat Maiya as a spy, as part of a campaign involving Liz Hurley.
Skype rival Vonage reviews UK creative and media accounts
by James Swift,
19 August 2013, 11:48AM
Skype rival Vonage reviews UK creative and media accounts
Skype rival Vonage, the internet phone company, is reviewing its creative, media and digital accounts in the UK.
AMV wins Department for Transport account
by Louise Ridley,
19 August 2013, 08:51AM
AMV wins Department for Transport account
Abbott Mead Vickers BBDO has been awarded the Department for Transport's (DfT) creative advertising account, including the Think! road safety brand, after a pitch through the Government Procurement Service.
M&S hires Dame Helen Mirren and Tracey Emin to signal 'confident' new approach
by Alex Brownsell,
19 August 2013, 09:38AM
M&S hires Dame Helen Mirren and Tracey Emin to signal 'confident' new approach
Marks & Spencer has recruited leading female figures such as Dame Helen Mirren and artist Tracey Emin to front a campaign for its much-heralded autumn collection.
Maxus scoops npower digital media account
by Louise Ridley,
19 August 2013, 10:34AM
Maxus scoops npower digital media account
Npower has appointed Maxus UK to its digital media planning and buying account, ahead of a major marketing drive and following the hiring of McCann Manchester to the ad business last month.
Total Media appoints Carat's Liz Duff as head of TV
by Louise Ridley,
19 August 2013, 11:45AM
Total Media appoints Carat's Liz Duff as head of TV
Total Media has appointed Liz Duff, a broadcast associate director at Carat, as its new head of TV, replacing Leila Travis, who joined Thinkbox as head of planning in April.
Breaking Bad Name Lab app rolls out on Facebook
by Susan Billinge,
16 August 2013, 03:49PM
Breaking Bad Name Lab app rolls out on Facebook
Ralph creative agency and AMC, the US TV channel, have teamed up to produce an online campaign for the final season of 'Breaking Bad'.

Latest Work

Crunchy Nut "revolutionary chocolatier" by Leo Burnett
19 August 2013, 10:54AM
Crunchy Nut
Kellogg has released a TV spot promoting its new Crunchy Nut Chocolate cereal. The work was created by Leo Burnett and fits into the brand s existing "the trouble is they taste too good" campaign. The action takes place in France at the time of the ...
Comparethemarket.com "agent Maiya" by VCCP
19 August 2013, 10:05AM
Comparethemarket.com
Comparethemarket.com has released a TV spot revealing the back-story of another meerkat character. The work was created by VCCP and tells the tale of Maiya, who was once the greatest spy in Russia but is now a teacher at a primary school. To coincide...
Wishclouds "there's something not right about Jane" by Ten
16 August 2013, 04:24PM
Wishclouds
Wishclouds, an app that tells users when items they are interested in go on sale, has released an online spot. The work was created by US agency Ten, and features an office full of jealous workers stalking and making rhymes up about the eponymous Jan...

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