Wednesday 28 August 2013

Breaking news from Brand Republic - BT and Virgin Media, top ten ads, Ofcom, Droga5, Pot Noodle

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Latest news

BT unsuccessful in ASA complaint against Virgin Media
BT unsuccessful in ASA complaint against Virgin Media
by Magda Ibrahim
28 August 2013, 08:00AM
A BT complaint that Virgin Media's TV ad for superfast broadband is misleading has been thrown out by the ASA.
Top ten ads of the week: Gocompare.com's Mini-Me beats EE and Vodafone
Top ten ads of the week: Gocompare.com's Mini-Me beats EE and Vodafone
by Staff
28 August 2013, 08:30AM
Counting down the ten most recalled ads, in association with TNS and Ebiquity.
Ofcom launches investigation following violent Hollyoaks scene
Ofcom launches investigation following violent Hollyoaks scene
by Chloe Smith
27 August 2013, 04:22PM
Ofcom, the broadcasting regulator, has launched an investigation into violence in pre-watershed programs after censuring Hollyoaks for showing a character being "violently" killed by a speeding train.
Droga5 swells London office with TBWA hire
Droga5 swells London office with TBWA hire
by James Swift
27 August 2013, 03:37PM
Droga5 has hired TBWA's head of strategy Toto Ellis to lead the strategy department in its own burgeoning London office.
Pot Noodle Facebook post banned for being 'crass and degrading' to women
Pot Noodle Facebook post banned for being 'crass and degrading' to women
by Amy Sandiford-Watts
28 August 2013, 09:46AM
Unilever-owned snack Pot Noodle has had a post on its Facebook page banned for being "crass and degrading" towards women.

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Also in the news

Beiersdorf punished over use of airbrushing in Nivea ad
by Alex Brownsell, 28 August 2013, 09:41AM
Twitter hires former TicketMaster CEO Nathan Hubbard as head of commerce
by Maisie McCabe, 28 August 2013, 09:16AM
One Direction launches film to promote perfume
by Amy Sandiford-Watts, 27 August 2013, 01:06PM
Campbell's to launch Andy Warhol tribute soup cans
by Magda Ibrahim, 27 August 2013, 12:41PM
UTV Media pre-tax profits fall 43% hit by Euros and 9% fall in radio market
by Maisie McCabe, 27 August 2013, 09:38AM
Nissan launches ad to promote Versa Note
by Chloe Smith, 27 August 2013, 12:35PM

Opinion

Why kids' packed lunches are the next marketing battle
Why kids' packed lunches are the next marketing battle
by David Howard
27 August 2013, 11:15AM
The debate around healthy school lunches means that the lunchbox is the latest marketing battleground, writes David Howard, head of planning, Fold7.
Why brands like Nike FuelBand risk falling victim to consumer chart fatigue
Why brands like Nike FuelBand risk falling victim to consumer chart fatigue
by Phil Dearson
23 August 2013, 09:00AM
Brands must find ways of helping consumers navigate the data deluge, rather than adding to their information fatigue, writes Phil Dearson, head of strategy and UX at Tribal Worldwide London (below, right).

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From the blogs

Dave Trott blog
WHAT AREN'T THEY DOING?
27 August 2013, 8:24AM
Hugh Salmon blog
Three 'A's for a successful career
15 August 2013, 8:04AM
Thinkbox blog
Most irritating things in media #8: 'Nudging'
TESS ALPS
09 August 2013, 8:50AM
Chris Arnold blog
Stark raving mad - why being dishonest cost a brand millions.
20 August 2013, 1:35AM
The potential of unstructured data for digital content marketers
Nick Timon
27 August 2013, 1:00PM
Red Bull Singapore vs Red Bull Global: corny vs cool
Chris J Reed
27 August 2013, 10:30AM
Branded video content: give the people what they want!
Rob Crombie
27 August 2013, 9:30AM

More...

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by , 28 August 2013, 09:56AM
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by Getmemedia, 27 August 2013, 08:33AM
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