Friday, 16 August 2013

Campaign Daily Fix - Virgin Media signs Peter Crouch, Reebok drafts in 18 Feet & Rising duo, Tesco Finest sponsors Downton Abbey, Magazine ABCs, Campaign's most-viewed, Viral Chart

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Latest News

Peter Crouch signs up for Virgin Media BT Sport push
by Jeremy Lee,
15 August 2013, 03:51PM
Peter Crouch signs up for Virgin Media BT Sport push
Peter Crouch stars as a footballer who has inadvertently signed to a pub team in the latest ad for Virgin Media created by Bartle Bogle Hegarty.
Reebok drafts in 18 Feet & Rising duo to design trainers
by James Swift,
15 August 2013, 02:30PM
Reebok drafts in 18 Feet & Rising duo to design trainers
Reebok has asked a team at 18 Feet & Rising to help its design trainers after the duo lobbied Nike to make its coolest sneakers in women's sizes.
HMRC picks Engine for advertising account
by James Swift,
16 August 2013, 09:25AM
HMRC picks Engine for advertising account
Her Majesty's Revenue and Customs has picked Engine to handle its advertising work for the next two years after a contested pitch.
Campaign Viral Chart: Marmite rescue spoof joins most-shared list
by Ben Hall,
16 August 2013, 09:12AM
Campaign Viral Chart: Marmite rescue spoof joins most-shared list
Marmite's latest ad, which has generated more than 400 complaints since it broke last week, has become one of the most-shared ads this week.
Tesco Finest to sponsor Downton Abbey
by Jeremy Lee,
16 August 2013, 12:56PM
Tesco Finest to sponsor Downton Abbey
Tesco Finest has become the latest sponsor of ITV's 'Downton Abbey'.
Campaign's most-viewed: Industry pays tribute to Naked founder John Harlow
by Ben Hall,
16 August 2013, 09:14AM
Campaign's most-viewed: Industry pays tribute to Naked founder John Harlow
The news of the death of John Harlow, the co-founder of Naked Communications, was the most-viewed story on Campaign this week, as the industry paid tribute to a 'brilliant misfit'.
Barclays airs TV spot ahead of Premier League season opener
by James Swift,
16 August 2013, 12:45PM
Barclays airs TV spot ahead of Premier League season opener
Barclays has launched a TV campaign featuring real football fans to promote its sponsorship of the English Premier League ahead of the start of the new season.
Magazine ABCs: Top 100 at a glance
by Maisie McCabe,
15 August 2013, 12:22PM
Magazine ABCs: Top 100 at a glance
The magazines report from the Audit Bureau of Circulations today will make difficult reading for most publishers, although there was positive news for H Bauer's TV Choice and Dennis Publishing's The Week.

Latest Work

Betfair "hero of the moment" by WCRS
16 August 2013, 01:01PM
Betfair
Betfair has launched a TV advertising campaign promoting its offer to let punters cash out before their results have come in. The two slow-motion TV spots both show a man engrossed in a football match, deliberating whether to cash out of his bet now ...
Barclays "thank you" by Bartle Bogle Hegarty
16 August 2013, 12:01PM
Barclays
Barclays has released a TV spot to promote its sponsorship of the Premier League ahead of the start of the new season. The work was created by Bartle Bogle Hegarty and features real fans making their way to support their teams. The work was written a...
Yorkshire Tea "little urn" by Beattie McGuinness Bungay
16 August 2013, 09:49AM
Yorkshire Tea
Yorkshire Tea placed a tactical ad in yesterday s (15 August) Daily Telegraph celebrating England s Ashes victory over Australia. The execution, created by Beattie McGuinness Bungay, features the Ashes urn morphed into a tea urn, along with the lin...

Also in the News

Nurishment overhauls digital and brand strategy for sports drink move
by Gemma Charles, 16 August 2013, 12:41PM
The Sun appoints David Robinson marketing director
by Matthew Chapman, 16 August 2013, 12:00PM
Magazine ABCs: Men's monthlies 'hang on' while Nuts and Zoo plunge
by Louise Ridley, 16 August 2013, 11:55AM
Magazine ABCs: Total Film rockets to top digital circulation chart
by Louise Ridley, 16 August 2013, 11:28AM
Ten cringeworthy ads Premier League stars would rather forget
by Matt Dyke, 16 August 2013, 11:00AM
Blogs
Jonathan Staines Tesco in “totally pointless ad” shock
Jonathan Staines, 14 August 2013, 2:08PM
Dave Trott IT WORKS IN PRACTICE, BUT DOES IT WORK IN THEORY?
Dave Trott, 13 August 2013, 7:08AM
Andy Nairn Data, you’re a lousy lover
Andy Nairn, 08 August 2013, 12:08PM
Lol and Nat BRING US THE DON OF ALL PORTFOLIOS
Lol and Nat, 07 August 2013, 5:08PM
Dave Trott REPACKAGING BACON
Dave Trott, 06 August 2013, 8:08AM
Steve Henry Corporate twats
Steve Henry, 05 August 2013, 8:08AM
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