Campaign Daily - Asda drops Saatchi & Saatchi, Land Rover UK Hires Lida, Facebook, Yahoo

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest News Asda drops incumbent agency Saatchi & Saatchi from £100 million ad review by Jeremy Lee, 19 August 2013, 03:32PM Asda has knocked its incumbent agency Saatchi & Saatchi off the pitch for its £100 million advertising account. Land Rover UK hires Lida for UK CRM by Maisie McCabe, 20 August 2013, 11:33AM Land Rover UK has hired Lida, the M&C Saatchi digital and direct agency, to handle its customer engagement programme account. Facebook users able to record shows direct from site for first time via Sky app by Matthew Chapman, 20 August 2013, 11:42AM Sky has teamed up with Facebook to become the first brand to launch an app that allows users to record programmes directly using the social network. Yahoo hires Dawn Airey to lead EMEA operations by Chloe Smith, 20 August 2013, 11:45AM Yahoo has appointed Dawn Airey, the media leader who has held senior positions across Channel 5, ITV, BSkyB and Channel 4, to run the company's European, Middle Eastern and African operations. ScotRail ad celebrates the joy of rail travel by Chloe Smith, 20 August 2013, 12:34PM FirstGroup's ScotRail has launched an ad to follow its "a better way to go" campaign that aims to highlight how enjoyable it is to travel by train. Celebrities volunteer as part of 4Music charity partnership by Amy Sandiford-Watts, 20 August 2013, 11:18AM 4Music, the Box TV channel, has partnered vInspired, the national youth charity, to highlight the benefits of volunteering to young people, in a four-part series. Latest Work Samsung Galaxy S4 "companion stories" by Jam 20 August 2013, 09:28AM Samsung is releasing a series of short online films to promote its Galaxy S4 phone. The films were created by Jam and paint the Samsung product as a connector in peoples lives. The first of the films stars skateboarder Richy Carrasco, who holds the w... Heinz "little brother" by Abbott Mead Vickers BBDO 19 August 2013, 04:43PM Heinz has released a 30-second TV ad aimed at parents. The spot was created by Abbott Mead Vickers BBDO and features two young brothers. The older of the two tries to play games such as football and hide and seek with his younger sibling, who i... Experian CreditExpert "Alison" by The Red Brick Road 19 August 2013, 02:55PM Experian CreditExpert has launched a TV campaign featuring real customers who describe their experiences using the product. The work was created by The Red Brick Road and the first ad in the series features an animated version of a real-life customer... Also in the News ESI Media hires CBS Outdoor's Dan Locke by Chloe Smith, 20 August 2013, 11:24AM John Lewis rolls out #WhatMattersMost film competition on Vine by Susan Billinge, 20 August 2013, 11:46AM Kellogg's brings back the French Revolution in Crunchy Nut Chocolate ad by Amy Sandiford-Watts, 19 August 2013, 02:12PM Heinz launches 'full of Beanz' ad push by Amy Sandiford-Watts, 20 August 2013, 09:05AM Blogs SIMPLE, BASIC LOGIC Dave Trott, 20 August 2013, 8:08AM Keep Calm and Stop Steve Henry, 18 August 2013, 5:08PM Tesco in ?totally pointless ad? shock Jonathan Staines, 14 August 2013, 2:08PM IT WORKS IN PRACTICE, BUT DOES IT WORK IN THEORY? Dave Trott, 13 August 2013, 7:08AM Data, you?re a lousy lover Andy Nairn, 08 August 2013, 12:08PM BRING US THE DON OF ALL PORTFOLIOS Lol and Nat, 07 August 2013, 5:08PM More Blogs Latest Jobs Social Senior Account Manager £30-35K + Excellent Benefits, Central London Copywriter ~ Creative & Advertising. Up to £35k, Newcastle upon Tyne Senior Project Manager £35000.00 - £48000.00 per annum, London Email Marketing Manager £35000 - £40000 per annum, Benefits: company car, Worcester Integrated Designer Up to £30K, London More Jobs Manage my bulletins Unsubscribe from bulletin © Haymarket Media Group Ltd.