Amazon has boosted its mobile ad offering by opening up its Amazon Associates scheme to developers, allowing them to earn a percentage of sales on products advertised on their mobile apps.
Ebay has appointed Sarah Calcott as its senior marketing director for the UK following the departure of Amanda Metcalfe, the company's first UK and Ireland marketing director.
AIS London has won the holiday provider Club Med's integrated UK CRM account following a pitch process, ending the company's relationship with Cogent Elliott.
Estée Lauder has launched a social campaign that encourages women to share messages about their night-time rituals to promote the luxury beauty company's Advanced Night Repair serum.
Make it easier for your audience to participate during your presentations, by transforming them from detached monologues to interactive dialogues between you and your audience.
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