Wednesday 28 August 2013

Digital AM - Amazon, Ebay, Club Med, Twitter, Estée Lauder

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Digital AM

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Amazon expands mobile ad offering to app developers
Amazon expands mobile ad offering to app developers
by Chloe Smith
28 August 2013, 11:40AM
Amazon has boosted its mobile ad offering by opening up its Amazon Associates scheme to developers, allowing them to earn a percentage of sales on products advertised on their mobile apps.
Ebay hires Sarah Calcott following departure of UK marketing director
Ebay hires Sarah Calcott following departure of UK marketing director
by Matthew Chapman
28 August 2013, 11:17AM
Ebay has appointed Sarah Calcott as its senior marketing director for the UK following the departure of Amanda Metcalfe, the company's first UK and Ireland marketing director.
AIS London wins Club Med CRM account
AIS London wins Club Med CRM account
by Amy Sandiford-Watts
28 August 2013, 11:08AM
AIS London has won the holiday provider Club Med's integrated UK CRM account following a pitch process, ending the company's relationship with Cogent Elliott.
Twitter hires former TicketMaster CEO Nathan Hubbard as head of commerce
Twitter hires former TicketMaster CEO Nathan Hubbard as head of commerce
by Maisie McCabe
28 August 2013, 09:16AM
Nathan Hubbard, the former chief executive of TicketMaster, has joined Twitter as head of commerce.
Estée Lauder connects women around the world through digital
Estée Lauder connects women around the world through digital
by Chloe Smith
27 August 2013, 03:55PM
Estée Lauder has launched a social campaign that encourages women to share messages about their night-time rituals to promote the luxury beauty company's Advanced Night Repair serum.

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BMW launches 24-hour artificial intelligence Q&A service
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BR Insight
Digital Transformation Today: Driving Efficiency, Ingenuity and Success (Webcast)
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From monologue to dialogue: Adding interaction to your presentations (Expert Reports)
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Big Questions Live - Social Media, User Generated Content and the Power of Customer Insight (Webcast)
Brand Republic’s first ever online TV show, Big Questions Live wil...
Digital Integration: Connecting the Dots (Webcast)
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