Wednesday, 7 August 2013

Campaign Daily Fix - Marmite ad complaints, Grey wins United Biscuits brief, TMW, Sainsbury’s, The Sun

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Latest News

Marmite Rescue Team ad gets 250 complaints
by Maisie McCabe,
07 August 2013, 09:21AM
Marmite Rescue Team ad gets 250 complaints
Marmite's new ad, which features jars of the Unilever-owned yeast spread being "saved" by rescue teams, has prompted 250 complaints to the ad watchdog.
Grey London wins £10 million United Biscuits ad brief
by Jeremy Lee,
07 August 2013, 10:54AM
Grey London wins £10 million United Biscuits ad brief
Grey London has won the estimated £10 million advertising account for United Biscuits portfolio of sweet brands including McVitie's Digestives, Jaffa Cakes and Hob Nobs.
TMW appoints Sean Bond to lead shopper division
by Chloe Smith,
06 August 2013, 11:19AM
TMW appoints Sean Bond to lead shopper division
TMW has appointed Sean Bond to the new role of director of shopper marketing to lead and grow the company's dedicated shopper division, TMW Shopper.
Sainsbury's launches 'Back Tu School' campaign
by Chloe Smith,
07 August 2013, 11:46AM
Sainsbury's launches 'Back Tu School' campaign
Sainsbury's has asked children put its uniforms to the test in three TV ads to promote the supermarket giant's 'Back To School' clothing range.
The Sun 'sexy week' Myleene Klass ads escape ban
by Maisie McCabe,
07 August 2013, 09:50AM
The Sun 'sexy week' Myleene Klass ads escape ban
The Sun has escaped censure from the ad watchdog despite complaints that TV ads for the paper's "sexy week" starring women including Myleene Klass were sexist, objectified women and were inappropriately scheduled.
Liberty hits back against Home Office's 'racist' van
by Chloe Smith,
06 August 2013, 03:16PM
Liberty hits back against Home Office's 'racist' van
Liberty, the civil liberties and human rights campaign group, has launched a mobile billboard to hit back at the Home Office's anti-illegal immigration mobile campaign.
CHI's Danny Josephs leaves for WPP's News UK unit
by James Swift,
07 August 2013, 01:04PM
CHI's Danny Josephs leaves for WPP's News UK unit
CHI & Partners' first "suit", Danny Josephs, has left the agency after 12 years to run WPP's Team News dedicated unit servicing The Sun, The Times and The Sunday Times.
ASA reiterates ban for controversial PETA ad
by Loulla-Mae Eleftheriou-Smith,
07 August 2013, 10:01AM
ASA reiterates ban for controversial PETA ad
The People for Ethical Treatment of Animals (PETA) has had its controversial ad depicting a baby smoking a cigar cast back into the spotlight.

Latest Work

Marmite "Love it. Hate it. Just don't forget it" by Adam & Eve/DDB
06 August 2013, 12:46PM
Marmite
The Unilever brand Marmite has unveiled its first TV ad for two years as part of a 2 million campaign. The 90-second spot, by Adam Eve/DDB, spoofs animal rescue documentaries and features the Marmite Rescue Team, which rushes around the country re...
Adidas "unite all originals" by Sid Lee
06 August 2013, 10:06AM
Adidas
Adidas has unveiled an interactive music video featuring the rappers Run DMC and DJ A-Trak as part of its autumn/winter Originals campaign. The work was created by Sid Lee and comprises an interactive film with visual effects and animations that can ...
Trident Total "traffic police" by Saatchi & Saatchi Colombia
06 August 2013, 09:39AM
Trident Total
Trident Total gum has released a TV campaign in Colombia. The ad, which was created by Saatchi Saatchi Colombia, features a police officer approaching a woman s car and asking for her licence. The driver struggles to find her papers but, after shoo...
Agent Provocateur "l'Agent" by Penelope Cruz
by Staff,
05 August 2013, 04:11PM
Agent Provocateur
Agent Provocateur has released an online film to promote its autumn/winter 2013 range. The actress Penelope Cruz wrote and directed the ad (she also designed the lingerie), which stars her actor husband, Javier Bardem, and the model Irina Shayk. The ...

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