Breaking news from Brand Republic - Robert Downey Jr, McDonald's, John Lewis, MoneySuperMarket, BMB

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news HTC signs up Robert Downey Jr as face of global brand by Ben Bold 12 August 2013, 08:01AM HTC has signed up Robert Downey Jr as its global brand ambassador, with the Hollywood actor making his debut in a multimedia campaign breaking this week as the brand moves away from "generic" advertising. McDonald's promotes locally-sourced food by Chloe Smith 12 August 2013, 08:59AM McDonald's is rolling out activity to reassure parents about the quality of its food in its latest "that's what makes McDonald's" campaign. John Lewis plots rollout of instore branded restaurants by Matthew Chapman 12 August 2013, 09:10AM John Lewis is preparing to launch a restaurant brand as it seeks to improve on the non-branded restaurants and cafeterias it already has in its stores. MoneySuperMarket unveils 'running with cats' TV campaign by Chloe Smith 12 August 2013, 09:36AM MoneySuperMarket has rolled out the latest instalment of it's "you're so MoneySuperMarket" activity, which features an elated saver and his cat running through the British countryside. BMB lures Grey's Matt Waller in first hire of new management lineup by Maisie McCabe 12 August 2013, 09:17AM Beattie McGuinness Bungay has appointed Matt Waller, a creative director at Grey London, to the new role of executive creative director, the first appointment to a new management team that will run the agency day-to-day. Promotion: From monologue to dialogue: Adding interaction to your presentations Make it easier for your audience to participate during your presentations, by transforming them from detached monologues to interactive dialogues between you and your audience. Download the free report here   Also in the news Channel 4's weekly reach drops to 51% by Chloe Smith, 09 August 2013, 12:12PM Bebo relaunch to eschew 'cock and balls' by Ben Bold, 09 August 2013, 11:53AM Home Office 'Go Home' campaign to be investigated following 60 complaints by Loulla-Mae Eleftheriou-Smith, 09 August 2013, 11:18AM Trading Places: this week's people moves by Chris Harding, 09 August 2013, 09:00AM Three focuses on pay-as-you-go as rivals pour investment into 4G propositions by Matthew Chapman, 09 August 2013, 09:45AM Opinion Are brands afraid of Tumblr? by Neil Major 09 August 2013, 12:00PM Tumblr might have a demanding user base but that shouldn't put brands off, writes Neil Major, strategy director, Yomego. Why rock rules the airwaves by Steve Parkinson 09 August 2013, 11:42AM Last week's Rajar results have given both commercial and BBC radio stations many reasons to be cheerful, with clear wins across the board. Latest Blog Entries Everything for U Greg Taylor, 12 August 2013 What are the legal implications of job change? Rachel Brushfield, 11 August 2013 Our new cartoon animation project is inspired by 'Culturematic' thinking! Ardi Kolah, 09 August 2013 Why promotions don't work Ian Moore, 09 August 2013 Most irritating things in media #8: 'Nudging' TESS ALPS, 09 August 2013 Tweety box Greg Taylor, 09 August 2013 Latest jobs Digital Strategist Recruiter GoodEgg Digital Salary Circa £45k + Benefits Location Central London Senior Project Manager - Top 5 Digital Agency - global sports brand, central London Recruiter The Blueprint Salary £50000 - 65000 + package DOE Location Central London Senior Account Manager Recruiter Purple Consultancy Salary £28000 - £35000 per annum Location London Digital & CRM Strategist Recruiter GoodEgg Digital Salary Circa £45k + Benefits Location Central London PPC Manager Recruiter NG Digital Marketing Salary £30000 - £35000 per annum Location London Account Manager - Retail Events to £30k Recruiter Network Career Consultants Salary £25000 - £30000 per annum Location City of London BR Insight Digital Transformation Today: Driving Efficiency, Ingenuity and Success (Webcast) It is no longer viable for the marketing team to be solely responsible f... 10 Questions Marketers Frequently Ask About Twitter (Expert Reports) Confused by hashtags? Tweetchats? Tweet walls? You’re not alone. W... The Digital Marketing Trends You Need To Know For 2013 (Expert Reports) Which digital marketing trends will take off in 2013? To get the big pic... From monologue to dialogue: Adding interaction to your presentations (Expert Reports) You're not the only one who gets a little nervous interacting during a p... Big Questions Live - Social Media, User Generated Content and the Power of Customer Insight (Webcast) Brand Republic’s first ever online TV show, Big Questions Live wil... Digital Integration: Connecting the Dots (Webcast) Integrated digital marketing offers huge opportunities to engage, servic... Promotional features Idea of the week: Build brand awareness through sponsorship of the Matt Cotton Rallying Team at Wales Rally GB by Getmemedia 05 August 2013, 08:46AM Reach ABC1 males through high impact marketing & promotions with the dynamic Wales Rally GB. The Plannertarium 2013: Mapping the future of connected TV by Staff 01 August 2013, 12:55PM The 2013 Plannertarium, Channel 4's annual event for media planners and buyers, is now open for applications. If you want to know more about how social media is transforming TV, visit channel4sales.com/plannertarium. Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved Haymarket Business Information, 174 Hammersmith Road, London, W6 7JP, UK News Jobs Blogs & Forums Tenders