Friday, 23 August 2013

Campaign Daily Fix - VisitBritian advertising, Confused.com hunts for digital agency, Engine retains Rolls-Royce, Viral chart, Campaign's most-viewed

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Latest News

RKCR/Y&R wins VisitBritain advertising
by Louise Ridley,
23 August 2013, 10:00AM
RKCR/Y&R wins VisitBritain advertising
Rainey Kelly Campbell Roalfe/Y&R has won the creative advertising account for VisitBritain, the official tourism body of the UK.
Confused.com hunts digital shop
by James Swift,
23 August 2013, 08:00AM
Confused.com hunts digital shop
Confused.com, the insurance comparison company, is looking for a digital agency to help revamp its website, following its rebrand in June.
Engine retains Rolls-Royce ad account
by James Swift,
22 August 2013, 04:43PM
Engine retains Rolls-Royce ad account
Engine has retained Rolls-Royce's advertising account following a competitive pitch.
Campaign Viral Chart: Grand Theft Auto leads video game domination
by Ben Hall,
23 August 2013, 08:44AM
Campaign Viral Chart: Grand Theft Auto leads video game domination
'Grand Theft Auto''s latest instalment, taking the video game into a multi-player online environment for the first time, tops this week's viral chart with more than 120,000 shares in the past seven days.
All Leisure Group holds post-acquisition media review
by Louise Ridley,
23 August 2013, 09:10AM
All Leisure Group holds post-acquisition media review
All Leisure Group, the cruise holiday company that bought Page & Moy Travel Group last year, is holding a UK media review to consolidate the business for its four brands into a single agency.
Campaign's most-viewed: Comparison sites go head-to-head
by Ben Hall,
22 August 2013, 02:47PM
Campaign's most-viewed: Comparison sites go head-to-head
Gocompare.com and Comparethemeerkat.com, the price and insurance comparison sites, are among the most-viewed content on Campaign this week.
Tablets, smartphones and laptops just 1.5% of TV viewing
by Amy Sandiford-Watts,
23 August 2013, 09:39AM
Tablets, smartphones and laptops just 1.5% of TV viewing
Tablets, smartphones and laptops accounted for just 1.5 per cent of TV viewing in the first half of 2013, up from an estimated 1.2 per cent in 2012, according to figures from commercial TV marketing body Thinkbox.
Havas Media wins $150m Emirates' global media account
by Campaign Middle East,
23 August 2013, 10:27AM
Havas Media wins $150m Emirates' global media account
Havas Media has won Emirates' global media planning and buying account following a hotly contested review.
Promoted
Connected Campaign of the month: Pepsi Max
by Staff,
14 August 2013, 03:16PM
Connected Campaign of the month: Pepsi Max
The soft drink turned to Facebook to ensure its target audience was exposed to its core values via engaging content.

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Latest Work

Prince's Trust "your results don't decide your future" by CHI & Partners
22 August 2013, 10:55AM
Prince's Trust
The Prince s Trust has produced a series of print ads to encourage students who get poor results in their GCSEs. The ads, created by CHI Partners, are running in newspapers including The Independent , The Guardian and the London Evening Stand...
Marks & Spencer "meet Britain's leading ladies" by RKCR/Y&R
22 August 2013, 07:33AM
Marks & Spencer
Marks Spencer has released images from its star-studded autumn campaign, which launches on 3 September. The work, by Rainey Kelly Campbell Roalfe/Y R, features 12 inspirational British women from different backgrounds. They include the actress Dame...
Ubisoft "Assassin's Creed IV Black Flag" by Sid Lee
21 August 2013, 08:34AM
Ubisoft
Ubisoft has released a TV ad, which is being aired globally, to promote Assassin s Creed IV: Black Flag. The spot, created by Sid Lee Paris, takes place on a Spanish galleon that is being attacked by pirates. It begins underwater, showing sailors who...

Also in the News

Karen Millen partners with David Bailey
by Chloe Smith, 22 August 2013, 02:21PM
The Times combined readership up 8%
by Amy Sandiford-Watts, 23 August 2013, 11:12AM
Audi launches user-generated 3D microsite
by Amy Sandiford-Watts, 23 August 2013, 11:40AM
David Beckham strips for H&M Bodywear range
by Amy Sandiford-Watts, 22 August 2013, 09:08AM
Why brands like Nike FuelBand risk falling victim to consumer chart fatigue
by Phil Dearson, 23 August 2013, 09:00AM
IPG and Starcom are the 'fittest in media'
22 August 2013, 10:00AM
Blogs
Jonathan Staines Hurry! Buy something! Right now!
Jonathan Staines, 22 August 2013, 4:08PM
Campaign Guest Why Michael McIntyre would do annoyingly well in advertising
Campaign Guest, 21 August 2013, 8:08AM
Dave Trott SIMPLE, BASIC LOGIC
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Steve Henry Keep Calm and Stop
Steve Henry, 18 August 2013, 5:08PM
Jonathan Staines Tesco in “totally pointless ad” shock
Jonathan Staines, 14 August 2013, 2:08PM
Dave Trott IT WORKS IN PRACTICE, BUT DOES IT WORK IN THEORY?
Dave Trott, 13 August 2013, 7:08AM
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