Thursday, 8 August 2013

Media PM - Carat, Morrisons, Marmite, Group M

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Media PM Bulletin
 
 
 
*   Latest News
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International Airlines Group: hires Carat to its global media account
BA and Iberia hire Carat for global media
Maisie McCabe, 08 August 2013

British Airways and Iberia-owner International Airlines Group has appointed Carat to its...

  
Lads' mags: opaque screens have already been introduced in Co-op stores
Morrisons calls for industry-wide approach to lad's mags
Chloe Smith, 08 August 2013

Morrisons has called for an industry-wide approach to restricting the display of...

  
Marmite: latest ad campaign sparks wave of complaints
Marmite donates to RSPCA as complaints reach 400
Chloe Smith, 08 August 2013

Unilever has donated £18,000 to the RSCPA in an effort to diffuse...

  
Ruud Wanck: global chief operating officer, GroupM Interaction
Ruud Wanck promoted at Group M
Jeremy Lee, 08 August 2013

Ruud Wanck has been promoted to the new role of global chief...

  
*   Also in the News
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My Media Week: Joe Evea
Hayley Hayes, 07 August 2013
DLKW Lowe retains Morrisons £70 million ad account
Jeremy Lee, 07 August 2013
The Sun 'sexy week' Myleene Klass ads escape ban
Maisie McCabe, 07 August 2013
Is the Royal baby good for business?
01 August 2013
Sex is a turn-off, brands and media are warned
01 August 2013
 
 
Blogs
A world of possibility
Steve Cox

Don't get me wrong, I'm all for accountability, and evidence, and measurement, all of that stuff. After all, I'm...

Sexy or sexist?
Vanessa Clifford

In a world where barely a week goes by without a newspaper article or news report discussing the need for...

Looking past the paywall
Media Week Guest

Paywalls are like Marmite, you either love them or hate them. Since the Wall Street Journal set theirs up back...

What would best (insert name here) do ?
Sue Unerman

  The unexpected highlight of last month at Cannes for me was Vivienne Westwood . I was reviewing the...

Digital OOH and the Royal Baby
James Thornton

When news broke that the Royal Baby had been born, media owners and brands scrambled to deploy various tactical...

Hello Mum
Louise Brice

Well done Wills and Kate – not only have they produced a healthy baby boy, but they’ve created another global...

Heroism is not about gender it is about skill and strength and just not giving up.
Sue Unerman

What were Disney T-shirts manufacturers thinking when they produced girls Avengers Assemble T-shirts with the logo "I need a hero"...

The magic of mobile
Steve Hatch

I wouldn’t have expected a simple family holiday to provide me with the topic for a blog post for Media...

 
 
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