Campaign Daily Fix - Engine wins Royal Mail IPO brief, Premier Foods, Half-Term School Reports, Halfords

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest News Engine group wins Royal Mail IPO brief by James Swift, 06 August 2013, 12:32PM The Engine Group has won a contested pitch to handle the communications surrounding the Royal Mail's initial public offering. MAA criticises Premier Foods for 'demanding upfront fees' by Jeremy Lee, 06 August 2013, 11:28AM The Marketing Agencies Association has hit out at advertisers demanding that agencies pay an upfront fee to be included on their rosters. Campaign takes industry temperature with Half-Term School Reports by Ben Hall, 05 August 2013, 04:21PM Campaign has published its first ever Half-Term School Reports, a crowd-sourced measure of the ad and media industry in the first half of 2013. Halfords appoints The Bio Agency and Walker Media to consolidate digital activity by Chloe Smith, 06 August 2013, 10:45AM Halfords, the cycling and car accessories retailer, has appointed The Bio Agency and Walker Media to handle its digital account worth an estimated £3.5 million to £4 million. Chris Slough returns to OgilvyOne by Simon Nias, 05 August 2013, 03:33PM Chris Slough, a former OgilvyOne deputy managing director, is returning to the WPP agency to run the British Airways business, following a two-year spell with Proximity London and Iris Worldwide. AIS London lands Waitrose CRM account by Ian Darby, 05 August 2013, 04:09PM Waitrose has appointed AIS London as its CRM agency following a pitch process. LMFM converts Unilever hours into charity minutes by Jeremy Lee, 06 August 2013, 10:47AM Lean Mean Fighting Machine has launched an initiative that converts time spent working on its Unilever account into time pledged to help the Kids Company charity. OgilvyOne acquires Singapore lead generation shop by James Swift, 06 August 2013, 01:04PM WPP agency OgilvyOne has bought a majority stake in Singapore marketing firm Verticurl. Cheil UK promotes Matt Pye by Ian Darby, 06 August 2013, 12:36PM Cheil UK has promoted Matt Pye, its managing director, to the role of chief operating officer. Latest Work Adidas "unite all originals" by Sid Lee 06 August 2013, 10:06AM Adidas has unveiled an interactive music video featuring the rappers Run DMC and DJ A-Trak as part of its autumn/winter Originals campaign. The work was created by Sid Lee and comprises an interactive film with visual effects and animations that can ... Trident Total "traffic police" by Saatchi & Saatchi Colombia 06 August 2013, 09:39AM Trident Total gum has released a TV campaign in Colombia. The ad, which was created by Saatchi Saatchi Colombia, features a police officer approaching a woman s car and asking for her licence. The driver struggles to find her papers but, after shoo... Agent Provocateur "l'Agent" by Penelope Cruz by Staff, 05 August 2013, 04:11PM Agent Provocateur has released an online film to promote its autumn/winter 2013 range. The actress Penelope Cruz wrote and directed the ad (she also designed the lingerie), which stars her actor husband, Javier Bardem, and the model Irina Shayk. The ... Dr Martens "#standforsomething" by ODD 05 August 2013, 09:28AM Dr Martens is launching a global campaign, championing the groups of people who wear its boots. The campaign was created by ODD and features an online brand film that charts the history of groups associated with Dr Martens. The film will be seeded on... Also in the News Tesco hires Oscar-winning animator for stop-motion F&F campaign by Matthew Chapman, 05 August 2013, 12:54PM Tesco carves out niche with new Decks restaurant by Loulla-Mae Eleftheriou-Smith, 06 August 2013, 12:23PM Marmite deploys rescue teams to bring brand 'back with a bang' by Simon Nias, 06 August 2013, 12:08PM The truth about students - five tips to help market your brand to students by Chris Arnold, 06 August 2013, 08:15AM Blogs REPACKAGING BACON Dave Trott, 06 August 2013, 8:08AM Corporate twats Steve Henry, 05 August 2013, 8:08AM In at the shallow end Jonathan Staines, 01 August 2013, 4:08PM Oreo’s meets the royal baby: the high tide of social media marketing? Campaign Guest, 30 July 2013, 9:07AM BANGS FOR BUCKS Dave Trott, 30 July 2013, 7:07AM BEFORE FIELDING, BEATTIE AND BUONAGUIDI WERE FAMOUS…THEY WROTE THESE LITTLE GEMS Lol and Nat, 25 July 2013, 9:07AM More Blogs Latest Jobs Copywriter ~ Creative & Advertising. Up to £35k, Newcastle upon Tyne Performance Manager £41k, Central London Traffic Manager £40k, Central London Affiliate Executive £27k, Central London Group Account Director £60000.00 - £75000.00 per annum, City of London More Jobs Manage my bulletins Unsubscribe from bulletin © Haymarket Media Group Ltd.