Breaking news from Brand Republic - Campaign Viral Chart, Autoglass campaign, Trading Places, Google

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Campaign Viral Chart: Kia's dancing hamsters make comeback in Lady Gaga spoof by Ben Hall 30 August 2013, 09:52AM Kia's dancing hamsters return to this week's viral chart in an ad featuring Lady Gaga's newly released single, 'Applause' Autoglass tops RAB rankings for most effective ad by Chloe Smith 30 August 2013, 09:38AM The Autoglass campaign by Radioville was the most effective ad as tested by the Radio Advertising Bureau in the first half of 2013. Trading Places: this week's people moves by Chris Harding 30 August 2013, 09:00AM EBay appoints Sarah Calcott as senior UK marketing director and Droga5 hires TBWA's head of strategy Toto Ellis, in this week's round up of people moves across advertising, marketing, media and PR. Android exec Hugo Barra departs Google for Xiaomi by Matthew Chapman 30 August 2013, 09:29AM Hugo Barra, the vice-president of Android product management at Google, is leaving the company to join rapidly expanding Chinese mobile firm Xiaomi. NRS newspapers: Top 5 newsbrands attract 46 million readers per week by Arif Durrani 29 August 2013, 04:00PM Amid all the talk of declining newspaper sales and an industry battling to maintain relevancy, the quarterly National Readership Survey provides a welcome reminder about the enduring role the press continues to play in many consumers lives. PROMOTION From monologue to dialogue: Adding interaction to your presentations   Make it easier for your audience to participate during your presentations, by transforming them from detached monologues to interactive dialogues between you and your audience.   Download the free report here. Also in the news Co-op claims retail 'first' with Snapchat campaign by Matthew Chapman, 29 August 2013, 08:35AM 'Peppa Pig' and Ashton Kutcher coming to Freeview HD by Arif Durrani, 29 August 2013, 08:55AM WWF animates dangers of oil exploration in African national park by Matthew Chapman, 29 August 2013, 04:37PM Newsworks aims to capture the power of new ad formats in Tablet Project by Arif Durrani, 29 August 2013, 12:15PM JCDecaux launches Twitter book club on digital screens by Amy Sandiford-Watts, 29 August 2013, 10:41AM Opinion Why kids' packed lunches are the next marketing battle by David Howard 27 August 2013, 11:15AM The debate around healthy school lunches means that the lunchbox is the latest marketing battleground, writes David Howard, head of planning, Fold7. Why brands like Nike FuelBand risk falling victim to consumer chart fatigue by Phil Dearson 23 August 2013, 09:00AM Brands must find ways of helping consumers navigate the data deluge, rather than adding to their information fatigue, writes Phil Dearson, head of strategy and UX at Tribal Worldwide London (below, right). BR Insight Digital Transformation Today: Driving Efficiency, Ingenuity and Success (Webcast) It is no longer viable for the marketing team to be solely responsible f... 10 Questions Marketers Frequently Ask About Twitter (Expert Reports) Confused by hashtags? Tweetchats? Tweet walls? You’re not alone. W... The Digital Marketing Trends You Need To Know For 2013 (Expert Reports) Which digital marketing trends will take off in 2013? To get the big pic... From monologue to dialogue: Adding interaction to your presentations (Expert Reports) You're not the only one who gets a little nervous interacting during a p... Big Questions Live - Social Media, User Generated Content and the Power of Customer Insight (Webcast) Brand Republic’s first ever online TV show, Big Questions Live wil... Digital Integration: Connecting the Dots (Webcast) Integrated digital marketing offers huge opportunities to engage, servic... Latest jobs Digital Publisher - Travel Recruiter GoodEgg Digital Salary Circa £33k + Great benefits Location Central London Digital Strategist Recruiter GoodEgg Digital Salary Circa £45k + Benefits Location Central London Communications Officer Recruiter Blue Skies Marketing Recruitment Salary £180 - £250 per day Location Birmingham Online Acquisition Manager Recruiter NG Digital Marketing Salary 40k Location West London Category Lead Recruiter Brand Recruitment Salary £40000 - £50000 per annum Location Stevenage Account Director Recruiter Purple Consultancy Salary £45000 - £50000 per annum Location London From the blogs WHAT AREN'T THEY DOING? 27 August 2013, 8:24AM Work. Partner. Home. Three decisions in life you have to get right. 30 August 2013, 8:02AM Most irritating things in media #8: 'Nudging' TESS ALPS 09 August 2013, 8:50AM Stark raving mad - why being dishonest cost a brand millions. 20 August 2013, 1:35AM Facebook opens up newsfeed competitions Tarryn Blackwood 29 August 2013, 9:03AM Big data, big bandwagon? Melissa Dawson 29 August 2013, 8:22AM The future of... automotive marketing Collective123 29 August 2013, 8:10AM Latest Blog Entries Work. Partner. Home. Three decisions in life you have to get right. Hugh Salmon, 30 August 2013 Fight For Your Right To Party - Reflections on the 2013 Notting Hill Carnival Jonathan Akwue, 27 August 2013 Yes, But, But, But...! Rachel Brushfield, 27 August 2013 WHAT AREN'T THEY DOING? Dave Trott, 27 August 2013 Please drink responsibly Tara Beard-Knowland, 23 August 2013 The £1bn mobile opportunity - come and get it if you think you're good enough Nick Marsh, 23 August 2013 More... 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