Monday, 5 August 2013

Media AM - Reckitt Benckiser, ESI Media, Tesco, Facebook, RAB

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Media AM Bulletin
 
 
 
*   Latest News
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Reckitt Benckiser: launches reivew of its global media planning and buying business
Reckitt Benckiser calls $800m media review
Maisie McCabe, 05 August 2013

Reckitt Benckiser, the FMCG giant and owner of Vanish and Dettol, has...

  
Simon Poole: joins ESI Media as group sales director
Simon Poole joins ESI Media ahead of London Live
Ian Darby, 05 August 2013

ESI Media, the commercial department that represents The Independent, the London Evening...

  
Lads' mags: The Co-operative has already introduced opaque screens on shelves
Tesco restricts lads' mags to over-18s and wins 'modesty' agreement
Maisie McCabe, 05 August 2013

Tesco is restricting the sale of lads' magazines to people aged over...

  
Facebook: hires Gary Briggs as its first CMO
Facebook hires former Google marketer Gary Briggs as first CMO
Matthew Chapman, 05 August 2013

Facebook has appointed former Motorola and Google marketing boss Gary Briggs to...

  
Simon Redican: managing director of the RAB
RAB launches behavioural planning tool
Chloe Smith, 05 August 2013

The Radio Advertising Bureau and the Institute of Practitioners in Advertising have...

  
Vogue: September edition contains higest ad revenue for an issue since 2008
September Vogue takes highest ad revenue for five years
Louise Ridley, 05 August 2013

Condé Nast's Vogue magazine today publishes its September 2013 UK edition, which...

  
*   Also in the News
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Rajar Q2 2013: Analysis from Carat, UM and RadioWorks
Maisie McCabe, 02 August 2013
ZenithOptimedia wins £50m Bacardi European business
Louise Ridley, 02 August 2013
Is the Royal baby good for business?
01 August 2013
Sex is a turn-off, brands and media are warned
01 August 2013
International Herald Tribune eyes growth with rebrand
01 August 2013
Yellow Pages fights for survival with digital drive
01 August 2013
 
 
Blogs
Sexy or sexist?
Vanessa Clifford

In a world where barely a week goes by without a newspaper article or news report discussing the need for...

Looking past the paywall
Media Week Guest

Paywalls are like Marmite, you either love them or hate them. Since the Wall Street Journal set theirs up back...

What would best (insert name here) do ?
Sue Unerman

  The unexpected highlight of last month at Cannes for me was Vivienne Westwood . I was reviewing the...

Digital OOH and the Royal Baby
James Thornton

When news broke that the Royal Baby had been born, media owners and brands scrambled to deploy various tactical...

Hello Mum
Louise Brice

Well done Wills and Kate – not only have they produced a healthy baby boy, but they’ve created another global...

Heroism is not about gender it is about skill and strength and just not giving up.
Sue Unerman

What were Disney T-shirts manufacturers thinking when they produced girls Avengers Assemble T-shirts with the logo "I need a hero"...

The magic of mobile
Steve Hatch

I wouldn’t have expected a simple family holiday to provide me with the topic for a blog post for Media...

A road less travelled
Steve Cox

We are creatures of habit. We tend to adopt the same breakfast routine, follow the usual route to work,...

 
 
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