Marketing Daily - Facebook hires former Google marketer as first CMO; plus EasyJet, Lotus, Tesco and Coca-Cola

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Marketing Daily Bulletin , 05th August 2013

Facebook hires former Google marketer Gary Briggs as first CMO   EasyJet founder Stelios set to launch budget grocery store   Bruce Lee, Jay Z and Shakira: when is a celebrity partnership a stretch too far?   Pimped up tractor races a Lotus for launch of Ardbeg's global tour   Tesco hires Oscar-winning animator for stop-motion F&F campaign       ADVERTISEMENT   Unlocking the full potential of Facebook marketing   How do you launch the right content to drive engagement and sales? Tell us in our new survey and be in with the chance of winning an iPad mini.       Tech Nation: how technology is redefining consumer groups   Coca-Cola's Jon Woods: 'Brands should have a point of view on social issues'   How and why do you make decisions?   Idea of the week: Build brand awareness through sponsorship of the Matt Cotton Rallying Team at Wales Rally GB   JOBS BOARD INTEGRATED agency - South West London - ACCOUNT MANAGER or Senior Account Manager x 2 - £27k-35K , Judi Patton£27k-£35k , South West London   Senior Project Manager - Top 5 Digital Agency - global sports brand, central London , The Blueprint£50000 - 65000 + package DOE , Central London   Product Marketing Manager , Emailvision£50,000+ Bonus+ Benefits , London   TV Director , Wordley Production Partners Ltd Negotiable depending on experience , Penarth, Cardiff   Head of Customer Engagement , Dot-Gap£60k , £60k

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