Campaign Daily Fix - O2 media result, ASA, MRM London, MEC, ITV

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02 August 2010

Latest News O2 consolidates £100m media into ZenithOptimedia Sara Kimberley, 02 August 2010 Telefonica, the Spanish telecoms giant, has appointed ZenithOptimedia to handle its consolidated £100 million media and buying account for its O2 brand across Europe.   ASA to cover VoD service providers Daniel Farey-Jones, 02 August 2010 The Advertising Standards Authority's remit for regulating advertising on video-on-demand services will be extended to applying sanctions to service providers as well as marketers.   MRM London partner departs for Carlson Marketing Sara Kimberley, 02 August 2010 MRM London's managing partner Olly Foot has left the agency after a year in the role to join Carlson Marketing as managing director.   MEC appoints Ann Wixley as creative director Katherine Levy, 02 August 2010 MEC has promoted Ann Wixley to the new role of creative director, to help evolve the agency's integrated offering and promote 'creative thinking' among staff.   ITV to reveal pay-TV strategy Maisie McCabe, 02 August 2010 ITV is expected to announce plans to reduce its dependency on advertising and go after new revenue streams when it reveals its interim results tomorrow morning.     Also in the News Publicis Groupe acquires Brazilian digital agency AG2 Sara Kimberley, 02 August 2010 Nestlé invites fans to be part of new Milkybar campaign John Reynolds , 02 August 2010 Rachel's food company sold to French firm John Reynolds, 30 July 2010   Sign-up for new Campaign email bulletins Sign-up for Campaign's new Daily Fix, breaking news and weekly Creative Fix email bulletins Sign-up for new Campaign email bulletins Latest Work Specsavers 'Garage' by Specsavers Creative 29 July 2010 Specsavers Creative has launched a UK TV campaign for the optical retailer's range of kids' spectacles.   Shell 'let's go' by JWT 29 July 2010 Shell has launched a new TV and press campaign called "Let's go".   Sky Broadband 'Little Red Riding Hood' by WCRS 28 July 2010 Sky Broadband has expanded its 'broadband happily ever after' campaign with a seven figure twelve month deal to sponsor the peak time broadcasting of films on Channel 4, E4 and...   More Work   Blogs Latest Blog Entries Let's raise a toast to vintage Perry Ian Darby I almost fell off my chair when I learned this morning that Mick Perry, the semi-retired former Universal McCann vice-chairman,... A quick message from the 3rd Floor Lolly and Nat I (lol) bid my twenties farewell this week. Or as Jax our TV producer put it, 'welcome to the 3rd floor.'... PRINCIPLES ENDURE, FORMULAS DON'T Dave Trott There was a very smart client in New York, in the early 60s, called Bob Townsend. He took over at... Konichiwa Steve Henry Philip K Dick wrote a science fiction book about a universe where two giant ad agencies fought each other to... More Blogs Manage my bulletins     Unsubscribe from this bulletin   Home     News     About Us     Contact Us     Advertising     Log in       Advertising Jobs     Marketing Jobs     Media Jobs     Digital Jobs     Design jobs     Direct Marketing Jobs   © Haymarket 1957 - 2010 All rights reserved