Tuesday, 3 August 2010

Marketing Daily - Green & Black's, COI, Npower, BT, Sainsbury's

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Breaking news from Marketing
 
Breaking news from Marketing August 2010
 
Latest News
 
Green & Black's in strategy revamp as top marketer exits
Gemma Charles,
03 August 2010
 

Green & Black's is rolling out a fresh marketing strategy to 'aggressively'...

Green & Black's: new strategy
 
 
Tech brands ready iPad rivals
Jennifer Whitehead,
03 August 2010
 

Technology brands are set to plough millions of pounds into marketing campaigns...

Samsung: preparing iPad rival
 
 
COI to cut 40% of staff as marketing freeze hits
Daniel Farey-Jones,
03 August 2010
 

The COI has informed its 737 staff that it plans to cut...

Mark Lund: COI chief executive
 
 
BT to step up 2012 activity
Jennifer Whitehead,
03 August 2010
 

BT is gearing up for the next phase of its Olympic sponsorship...

BT: stepping up 2012 activity
 
 
Npower backs Football League tie-up
Alex Brownsell,
03 August 2010
 

Npower is launching a marketing blitz to promote its first season as...

Npower: backing Football League tie-up
 
 
Sainsbury's summer push
Sarah Shearman,
03 August 2010
 

Sainsbury's is launching a month-long campaign targeting young families with ideas for...

Sainsbury's: digital drive planned
 
 
 
Also in the News
 
Irish Food Board aims to reassure UK consumers
Jennifer Whitehead,
03 August 2010
 
Carphone Warehouse launches mobile music venture
Sarah Shearman,
02 August 2010
 
Pantene targets bloggers with new range
Nicola Clark,
02 August 2010
 
Jeremy Lee on Media: Hunt can't see big picture
Jeremy Lee,
03 August 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
YOU CAN'T NOT HAVE A BRAND
Dave Trott
 

  I love to go into Muji and look around. It feels like the design shop at a museum. I've...

 
 
20b Tweets, Deli Police use Facebook to book bad drivers and Android tops Apple.
Chris Arnold
 

In March the micro blogging site Twitter reached its 10 billionth Tweet after just 4 years. Just 4 months later...

 
 
ITV makes tardy entrance to the pay-TV party
Jeremy Lee
 

Finally, and after spending its entire 45 years of existence dependent on the whims of the ad market seemingly oblivious...

 
 
 
 
 
 
Whitepapers
 
 
 
 
 
 
Film Brand Connections
 
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