Tuesday, 7 September 2010

Breaking news from Brand Republic - COI, F1, Tetley, Nokia, HSBC, Coca-Cola

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Government to report on failed ad campaigns
Government to report on failed ad campaigns
by Gemma Charles
07 September 2010, 08:30AM
The government is set to release details of ad campaigns that fail to gain Cabinet Office approval, as part of a drive for greater transparency in public sector marketing.
F1 sponsors call for top marketing role
F1 sponsors call for top marketing role
by Andrew McCormick
07 September 2010, 08:30AM
Formula One sponsors have called for the sport to appoint its first marketing chief.
Tetley trials T4KIDZ line
Tetley trials T4KIDZ line
by John Reynolds
07 September 2010, 08:30AM
Tetley Tea is looking to extend into the children's market with the launch of a caffeine-free Redbush and Honeybush tea brand, T4KIDZ.
Pamela Anderson to promote Nokia handset
Pamela Anderson to promote Nokia handset
by Sarah Shearman
07 September 2010, 09:45AM
Pamela Anderson is to star in a short film promoting the forthcoming launch of the Nokia N8 handset, with a competition offering people the chance to appear alongside her in a bedroom scene.
HSBC in £5m services push
HSBC in £5m services push
by Alex Brownsell
07 September 2010, 08:30AM
HSBC is rolling out a £5m ad campaign to encourage customers to view it as more than a transactional bank.
Drinks brands set to unite on recycling
Drinks brands set to unite on recycling
by Gemma Charles
07 September 2010, 08:30AM
Coca-Cola is among a group of beverage brands that are in talks aimed at creating a single recycling message to appear on all canned drinks.

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Also in the news
BBC launches social iPlayer
by Sarah Shearman, 06 September 2010, 03:02PM
Telegraph unveils online fashion and shopping site
by Daniel Farey-Jones, 06 September 2010, 03:15PM
Ten-year-old Friends Reunited in need of guidance
by Arif Durrani, 06 September 2010, 03:24PM
Pepsi axes Pepsi Raw variant
by Mark Banham, 06 September 2010, 01:31PM
GQ promotes Barriball to associate publisher
by Mark Banham, 06 September 2010, 01:10PM
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From the blogs
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