Breaking news from Brand Republic - PlayStation, Paddy Power, COI, Tesco, M&S

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Agencies line up for PlayStation digital by Matt Williams 16 June 2011, 08:00AM Sony Computer Entertainment is conducting a review of its digital advertising business. Paddy Power calls £6m creative review by Sara Kimberley 16 June 2011, 08:00AM Paddy Power has called a review of its £6m creative account following the appointment of its incumbent agency, Big Al's Creative Emporium, to the ad account for its rival Betfair. Whitehall revolt over COI by our parliamentary correspondent 16 June 2011, 08:00AM A plan for a more centralised approach to government communications has sparked a revolt by Whitehall departments who want to retain control of their campaigns. Tesco kicks off hunt for lead online agency by Matt Williams 16 June 2011, 08:00AM Tesco has called a review of its digital advertising account as the brand looks to ramp up its online marketing activity. M&S drops plans to sell shoppers chilled tap water by Ben Bold 16 June 2011, 08:49AM Marks & Spencer has scrapped its initiative to sell water for 20p from in-store vending machines after disappointing sales. Advertising Association names Gavin Patterson as president by Jeremy Lee 16 June 2011, 08:00AM The Advertising Association has named Gavin Patterson, the chief executive of BT Retail, as its new president, replacing Penny Hughes, the former president of Coca-Cola UK & Ireland, who steps down after completing two three-year terms of office. Marketing's Helen Edwards wins PPA Columnist of the Year by Staff 16 June 2011, 08:54AM Helen Edwards, Marketing's regular commentator on brand strategy, was last night named business media columnist of the year at the PPA Awards, which celebrate editorial and publishing excellence. Canderel to sponsor ITV1's Ten Mile Menu by Maisie McCabe 16 June 2011, 09:25AM Canderel, the low-calorie sweetener owned by Merisant, has signed a significant deal to sponsor the second series of daytime celebrity cookery show 'Ten Mile Menu'. Nationwide reviews DM account ahead of below-the-line drive by Alex Brownsell 16 June 2011, 08:48AM Nationwide Building Society has called a review of its direct marketing agency arrangements, as it "renews its focus" on below-the-line communications. Paper Round (16 Jun) - Which clients are advertising in the national press? by Sarah Johnson 16 June 2011, 09:20AM Brands continue their Father's Day drive while IBM celebrates its centenary in the national newspapers. Adland Now open for submissions: The UK's biggest advertising, media and digital agencies, mapped. View the map and submit your agency  Intelligence The truth about youth: TV and young people by Thinkbox 16 June 2011, 09:00AM Young people are much less ad averse than the average adult and are more likely to enjoy TV advertising, according to research from Thinkbox. Revolting tactics: brands beware when tapping into social movements by Gemma Charles 15 June 2011, 12:00AM Brands must take care when seeking to forge ties with popular movements, writes Gemma Charles. Brand Health Check: Nokia by Rachel Barnes 15 June 2011, 12:01AM The mobile handset pioneer risks being eclipsed by more nimble rivals.  Think BR Columnist of the year Helen Edwards: Take up the baton, maestro A brand needs a conductor who can harmonise the marketing disciplines to form a winning team.  Also in the news British Red Cross appoints Leagas Delaney to £3m ad account by Sara Kimberley, 15 June 2011, 04:20PM Channel 4 promotes Sarah Owen to head of marketing by Maisie McCabe, 15 June 2011, 03:45PM Desmond predicts YouView success at expense of Sky by Arif Durrani, 15 June 2011, 03:04PM Tesco needs to up its marketing strategy for non-smartphone users by Loulla-Mae Eleftheriou-Smith, 15 June 2011, 01:51PM Volkswagen crowd-sources Golf ad by Sara Kimberley, 15 June 2011, 01:10PM Latest Blog Entries NOT APPY - The FT strikes back Chris J Reed, 16 June 2011 WHERE THE HELL HAVE WE BEEN? robert campbell, 15 June 2011 Sexy innards Greg Taylor, 15 June 2011 Richard Desmond still revels in the controversy Arif Durrani, 15 June 2011 Is Twitter the new Daily Mail? Nicola Clark, 15 June 2011 Why we punish the brands we love HELEN EDWARDS, 15 June 2011 Latest jobs Retail Marketing Manager Recruiter Major Players Salary £45000 - £50000 per annum Location City of London Digital Analyst Recruiter Direct Recruitment Salary £35k Location London Account Director Recruiter Adam Recruitment Salary £30000 - £40000 per annum Location Manchester Account Director / Junior Account Director ;several opportunitiesâ?¦All Digital, social, viral, email Recruiter Firehorse Salary c.£45k Location Head of Search / Client Services Recruiter Propel Salary £70000 - £75000 per annum + Excellent Benefits Location London Creative Strategist, London Recruiter Dynamic New Alliances Salary Up to £75K Location Central London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders