Marketing Daily - Argos gears up for TV channel launch; plus Peugeot, Burger King, Carlsberg, Autoglass and Sony

Having trouble viewing this? View in web browser View text-only version   Breaking news from Marketing June 2011   Latest News   Argos gears up for TV channel launch Alex Brownsell, 15 June 2011   Argos is gearing up for the launch of its new TV channel,...     Sony parodies 'balls' ad in Wimbledon campaign Matt Williams, 15 June 2011   Sony is revisiting its iconic "balls" TV ad in an online campaign...     Peugeot rapped for inappropriate ad on kids' TV Sara Kimberley, 15 June 2011   Peugeot has been admonished by the Advertising Standards Authority (ASA) for airing...     Top German football club advertises in FT for shirt sponsor John Reynolds, 15 June 2011   Bayer 04 Leverkusen, the German football club, has taken the highly unusual...     Adwatch (15 June): Top 20 recall - Is Autoglass's campaign transparent? Glyn Britton, Strategy director, Albion, 15 June 2011   The windscreen repair brand succeeds with its 'does what it says on...     Carlsberg signs new sponsorship deal with The FA Oliver Luft, 15 June 2011   Carlsberg has signed a deal with The Football Association (FA) that extends...     Revolting tactics: brands beware when tapping into social movements Gemma Charles, 15 June 2011   Brands must take care when seeking to forge ties with popular movements,...     BlackBerry tablet marketing goes heavy on Flash Daniel Farey-Jones, 15 June 2011   BlackBerry is to promote tomorrow's PlayBook tablet launch with a TV ad...     Burger King to start selling Spam John Reynolds, 15 June 2011   Burger King is reinventing Spam for 2011 by including the product in...       Also in the News   Thinkbox appoints Andrew MacGillivray as marketing director Oliver Luft, 15 June 2011   Eight out of 10 brands not ready for mobile John Reynolds, 14 June 2011   Sainsbury performance helped by sales of 300 miles of bunting John Reynolds, 15 June 2011   Louis Vuitton focuses on CSR with arts drive Nicola Clark, 15 June 2011       Blogs & Forums   Latest Blog Entries   Is Twitter the new Daily Mail? Nicola Clark   Last month I spent a couple of days out of my comfort zone at the Rugby Sevens in Twickenham. Not...     Why we punish the brands we love HELEN EDWARDS   In my column last week ( Marketing, 08 June), I referenced an academic study just published in the Journal of...             Whitepapers     Junior Digital / Web Designer SW London £25k #creative, Blue Skies Marketing Recruitment £22000 - £28000 per annum, London Trade Marketing Manager, Veritas Partnership Ltd to £45k + benefits, M3/M4 corridor Marketing Manager, Veritas Partnership Ltd up to £62k + benefits, West of London Customer Marketing Manager, Veritas Partnership Ltd C £40k + benefits, M4 Corridor Senior Brand Manager, Veritas Partnership Ltd £45k - £55K + benefits, West London Account Director - top independent award winning digital and direct agency, WE ARE THOMAS 45-52k + Bonus and Bene, Central London Senior brand Manager, Veritas Partnership Ltd up to £45k + benefits, West London Insight Manager - Strategic Marketing & Comms agency, Lipton Fleming £40000 - £50000 per annum + benefits, London Group Account Director - Retail/Shopper - SW London, WE ARE THOMAS 55 -75k Depending on experience, SW London Product Manager - Consumer Goods, Daniel Williams Consultancy £35k - 40k per year + Bonus & Benefits, Oxford     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2011 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ►  2012 (1605) ►  December (89) ►  November (144) ►  October (147) ►  September (131) ►  August (143) ►  July (132) ►  June (128) ►  May (143) ►  April (122) ►  March (142) ►  February (143) ►  January (141) ▼  2011 (1811) ►  December (101) ►  November (169) ►  October (160) ►  September (158) ►  August (154) ►  July (159) ▼  June (166) Breaking News from MediaWeek Media PM - Virgin Media, OFT, TV forecasts, OMD, L... Digital PM - JPMH, OMD, Google, NME, Virgin Media,... Marketing Daily - Google and Heineken in landmark ... Campaign Daily Fix - Vodafone, R/GA, Bhs, Hendrick... Media AM - Vizeum, MySpace, BSkyB, IPC Media, Walk... Digital AM - MySpace, Samsung, HuffPo, Lynx, plus ... Breaking news from Brand Republic - BSkyB/News Cor... Media PM - Sir Martin Sorrell, Omnicom Media Group... Digital PM - Google Mobilize, Chelsea, Radisson Ed... Marketing Daily - Asda marketing director exits fo... Campaign Daily Fix - Axa, WPP, Virgin Media, Brand... Digital AM - Google, Twitter, FA, Sorrell, plus Th... Media AM - Clear Channel, Synovate, Sir Martin Sor... Breaking news from Brand Republic - Cow & Gate, So... Digital PM - Conde Nast, Glenlivet, We7, Colgate Media PM - Evening Standard, Conde Nast, GMG Radio... Marketing Daily - Unilever apes P&G with corporate... Campaign Daily Fix - Greenpeace, Gocompare, Colgat... Digital AM - Aunt Bessie's, Locog, Nokia, Google, ... Media AM - Graham Duff, RAB, My Media Week: Steve ... Breaking news from Brand Republic - Unilever, Tesc... Media PM - WPP, Facebook, Emap, Carpetright media ... Digital PM - Facebook, DAM, Admedia, Think Mobile,... Marketing Daily - Ocado signs deal with Carrefour;... Campaign Daily Fix - IAA, WPP, Engine, TRESemme, BiC Marketing jobs from - SEGA, Swarovski, Barclays... Digital AM - WPP, Google, Locog, FourSquare, plus ... Media AM - Google, Locog, Primesight, Admedia, Jam... Breaking news from Brand Republic - Locog, Tango, ... Media PM - James Murdoch, Financial Times, Vauxhal... Digital PM - T3, FT, InterContinental Hotels Group... Global Bulletin from Brand Republic - Google, Cann... Marketing Daily - Polman says Unilever needs to th... Media AM - OK! US, Absolute Radio, Google, MediaCo... Digital AM - US regulators circle Google, London 2... Campaign Daily Fix - Cannes Titanium shortlist, Ca... Breaking news from Brand Republic - OK! US, Eric S... Media PM - COI, MailOnline, Will.i.am, Media Agend... Digital PM - Pottermore, MailOnline, Airbus, Mumsn... Marketing Daily - COI axed; plus Groupon, Unilever... DM Bulletin from Brand Republic - Royal Mail, Puls... Digital AM - Domino's, MailOnline, Facebook, YouTu... Media AM - MediaCom, Google, MailOnline and New Yo... Campaign Daily Fix - Cannes predictions, RBS, Harv... Breaking news from Brand Republic - RBS, MailOnlin... Digital PM - Google, Shazam, Yahoo, HuffPo, Chevro... Media PM - TV ad market, Shazam, BSkyB, News Inter... Campaign Daily Fix - CANNES SPECIAL - Robert Redfo... Marketing Daily - Chevrolet to crowd-source Super ... Digital AM - Facebook, Microsoft, AOL, BR app char... Media AM - Cannes Lions: MG/OMD and PHD, GroupM, U... Breaking news from Brand Republic - GroupM, Facebo... Media PM - Clear Channel, The Economist, My Media ... Digital PM - King.com, We7, Heineken/i Marketing Daily - LOCOG puts brands on alert over ... Campaign Daily Fix - CANNES SPECIAL - cyber shortl... Digital AM - Cannes Cyber Lions, Jam, WPP/News Int... Media AM - Cannes Lions: Initiative, ITV, WPP and ... Breaking news from Brand Republic - Locog, 'racist... Digital PM - Gillette, Beta/DaddyBeGood, Retargeti... Media PM - JCDecaux raids Absolute, Daily Mirror, ... Marketing Daily - Celebrities Dame Judi Dench, Twi... Digital AM - Branded domains, Google, Twitter, Voy... Campaign Daily Fix - CANNES SPECIAL - outdoor, med... Marketing jobs from - Sony, Lonely Planet, o2... Media AM - Starcom MediaVest Group, Cannes Media L... Breaking news from Brand Republic - VisitBritain, ... Media PM - MediaMind, Media Bitch's Diary, Financi... Digital PM - Van Damme/Coors Light, Facebook/iPad,... Marketing Daily - How marketers can navigate the c... Campaign Daily Fix - D&AD, Coca-Cola, Old Spice, N... Global Bulletin from Brand Republic - Duke Nukem, ... Digital AM - D&AD, IPC, Waitrose, Gamification, pl... Media AM - Sky Magazine, My Media Week: Linda Gran... Breaking news from Brand Republic - Old Spice, the... Media PM - Guardian, Emap, The Apprentice, Magna, ... DM Bulletin from Brand Republic - Tesco, Green Pre... Digital PM - PM's head of digital comms departs, t... Marketing Daily - Why brand owners should keep a c... Digital AM - Tesco, AMV, PlayStation, Karmarama, M... Campaign Daily Fix - COI, Publicis, Advertising As... Media AM - PPA, ITV, COI, Bauer, Paper Round Breaking news from Brand Republic - PlayStation, P... Media PM - Channel 4, Media Bitch's Diary, The App... Digital PM - Tesco, VW, Shazam, Wildfire, YouView,... Marketing Daily - Argos gears up for TV channel la... Campaign Daily Fix - Sony, The Apprentice, Grey, T... Digital AM - BlackBerry, Condé Nast, Sony, Argos p... Media AM - Media Week Awards entry deadline looms,... Breaking news from Brand Republic - Sony, Peugeot,... Media PM - Google, My Media Week, IAB Mobile Engag... Digital PM - Google display network, LBi hosts Can... Campaign Daily Fix - WCRS&co, Eurostar, Tourism Au... Marketing Daily - Santander overhauls marketing to... Digital AM - Europcar, PwC, Greenlight, Google, pl... Media AM - Express Newspapers, Arena Media, OMD, R... Breaking news from Brand Republic - Santander, Dai... Digital PM - Marks and Spencer, PizzaExpress, KPMG... Media PM - MEC, Virgin Media, Conde Nast, Media 36... ►  May (147) ►  April (132) ►  March (174) ►  February (150) ►  January (141) ►  2010 (1415) ►  December (107) ►  November (166) ►  October (161) ►  September (163) ►  August (156) ►  July (162) ►  June (148) ►  May (136) ►  April (140) ►  March (76) About Me marketing your business online View my complete profile