Wednesday 29 June 2011

Campaign Daily Fix - Axa, WPP, Virgin Media, BrandMax, EHarmony

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Campaign Daily Fix
 
29 June 2011  
Latest News
Axa has appointed Fallon
Fallon wins £26m AXA ad account
Sara Kimberley, 29 June 2011

AXA, the global insurance group, has consolidated its £26 million UK advertising account into Fallon.

 
Sir Martin Sorrell: chief executive officer of WPP Group
WPP's Sorrell admits: 'We don't recruit people very well'
Daniel Farey-Jones, 29 June 2011

WPP has to improve the way it recruits and develops people, Sir Martin Sorrell candidly admitted last night, as he hit out at the ad industry's "basic approach" of "nicking...

 
Virgin's 'Broadband Con' website falls foul of ASA
Virgin rapped for attacking rivals' broadband claims
Oliver Luft, 29 June 2011

Virgin Media has been banned from running a campaign that denigrated the broadband service offered by rivals, the Advertising Standards Authority has ruled.

 
Sandwich campaign will feature at BrandMax
Cannes Grand Prix winner to feature at BrandMAX conference
Lynsey Barber, 29 June 2011

The "Sandwich" campaign that won a Grand Prix for Creative Effectiveness at Cannes, developed by Abbott Mead Vickers BBDO London for Walkers, will feature as a case study at this...

 
EHarmony: targeting real-life single members in its latest campaign
EHarmony to launch campaign featuring real-life singles
Sarah Shearman, 29 June 2011

EHarmony, the dating website, is switching its focus from real-life couples to singles in its latest advertising campaign.

 
 
Also in the News
Cow & Gate ads ruled misleading after two-year investigation
Daniel Farey-Jones, 29 June 2011
Nutella ad escapes ban despite 31 complaints
Loulla-Mae Eleftheriou-Smith, 29 June 2011
 
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Latest Work
Dreams 'good morning' by RKCR/Y&R
Dreams 'good morning' by RKCR/Y&R
28 June 2011

Dreams, the bed and bedroom furniture retailer, has released its second ad by Rainey Kelly Roalfe/Y&R.

 
Isme 'this is me now' by Addiction London
Isme 'this is me now' by Addiction London
27 June 2011

Isme, the catalogue fashion retailer, has launched a new television ad featuring its spokesperson Lynda Bellingham.

 
More Work
 
Blogs
Latest Blog Entries
Is barter the new washroom media?
Jeremy Lee

In the good old days, the old boys who had appeared to reach the end of their mainstream media careers...

Grey suffers friendly-fire from Patti Smith in Cannes
Arif Durrani

The problem with turning to famous faces and outspoken media stars to help promote yourself in Cannes is that such slebs are not...

THE CONTEXT IS THE CONTENT
Dave Trott

When you're getting an underground train, do you ever stop to listen to the buskers? Nope, me neither. The reason...

Well.i.aint
Steve Henry

  It was the best of times, it was the worst of times. In the wake of Cannes week, it...

OLD BOOZERS?
robert campbell

  As I drive into work I listen to the Today programme. This morning...

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Campaign Jobs
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Senior Account Manager , Purple Consultancy £30000 - £35000 per annum, Leeds
Account Executive- Sky Creative , Sky Competitive, West London
Copywriter. Fashion & Beauty , Emma & Rachael & You Upto £37k + bens,
Account Director , Michael Page Marketing £36000 to £55000 per annum, London
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