Marketing Daily - LOCOG puts brands on alert over ambush ads; plus Asda, McDonald's, Ocado, Morrisons, Ladbrokes and Skype

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View in web browser View text-only version   Breaking news from Marketing June 2011   Latest News   LOCOG puts brands on alert over 'ambush' ads John Reynolds, 21 June 2011   London 2012 organiser Locog is to launch a major campaign to inform...     Asda puts spotlight on shoppers in guarantee ads Gemma Charles, 21 June 2011   Asda is shifting the emphasis of its 10% 'Price Guarantee' in an...     McDonald's turns to experiential marketing for wraps roll-out John Reynolds, 21 June 2011   McDonald's is branching out into experiential marketing to promote what it describes...     Ocado set to fight back in home delivery battle with Waitrose Ben Bold, 21 June 2011   Ocado is plotting a nationwide marketing fightback after Waitrose rolled out an...     Morrisons recruits Arla Foods marketer Danny Micklethwaite Gemma Charles, 21 June 2011   Morrisons has poached Arla Foods' top marketer, as the supermarket aims to...     Ladbrokes plots innovation strategy with £50m investment Andy McCormick, 21 June 2011   Ladbrokes is to refocus its marketing strategy by using insights gained online...       Also in the News   Skype axes marketing chief before Microsoft takeover Ben Bold, 21 June 2011   Glaceau rolls out summer festival activity Loulla-Mae Eleftheriou-Smith, 20 June 2011   Heineken and i launch co-branded app John Reynolds, 21 June 2011   WPP and NI study tablet ads effectiveness John Reynolds, 21 June 2011       Blogs & Forums   Latest Blog Entries   THE CHAIRMAN'S WIFE IN HOT PANTS Dave Trott   Imagine the elderly wife of the chairman of a giant company. She visits her husband at work one day and...             Whitepapers     Affiliates Manager, GIM Recruitment £42k+ Bonus & Benefits, Woking, Surrey Marketing & Business Development manager, Fabric £35-40k + car + bonus, Suffolk/Home-based Group Brand Manager, Jarlett de Grouchy Competitive + Car allowance + Bonus, London Marketing Manager, Badenoch & Clark £35000 - £45000 per annum + Excellent Benefits, Reading Senior Account Manager - Shopper Marketing, Dynamic New Alliances Up to £38K, Central London Account Manager - Contract to Perm - Integrated, Ad Lib £competitive, Bristol Technical Project Manager, ECOM Recruitment £30 - £35k + bens, London PR & Advertising Manager (f/m), Daniel Swarovski Corporation AG Competitive, Männedorf / Switzerland Designer, Creative Recruitment Up to 25k, Senior Account Manager, Source £31000 - £34000 per annum, City of London     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2011 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ►  2012 (1605) ►  December (89) ►  November (144) ►  October (147) ►  September (131) ►  August (143) ►  July (132) ►  June (128) ►  May (143) ►  April (122) ►  March (142) ►  February (143) ►  January (141) ▼  2011 (1811) ►  December (101) ►  November (169) ►  October (160) ►  September (158) ►  August (154) ►  July (159) ▼  June (166) Breaking News from MediaWeek Media PM - Virgin Media, OFT, TV forecasts, OMD, L... 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