Wednesday, 22 June 2011

Campaign Daily Fix - CANNES SPECIAL - Robert Redford at Cannes, Brothers Cider, The Sun

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Campaign Daily Fix
 
22 June 2011  
Latest News
Robert Redford: discuses creativity in Cannes
Robert Redford talks brands at Cannes
Arif Durrani, 22 June 2011

CANNES 2011 - A good brand needs to have "authenticity" and "quality" to resonant with consumers in the 21st Century, according to Hollywood legend Robert Redford.

 
Brothers Cider: appoints Mad Cow Create
Brothers Cider appoints Mad Cow Create
Maisie McCabe, 22 June 2011

Brothers Cider, the pear and flavoured cider brand, has appointed Mad Cow Create, the full service agency launched by production agency Mad Cow Films, to its creative account.

 
The Sun: meal-deal weatherman ad breaks today
The Sun launches This Morning-inspired TV ad
Sara Kimberley, 22 June 2011

The Sun is launching a TV ad to promote its £9.50 meal deal offer, featuring a weatherman leaping around a giant UK map on a beach, surrounded by holidaymakers.

 
 
Also in the News
AKQA spearheads UK hopes of Cyber Lions haul
Anne Cassidy, 21 June 2011
UK agencies in good showing on Cannes Design shortlist
Matt Williams, 21 June 2011
 
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Latest Work
The Albert Kennedy Trust 'AKT now' by TBWA London
The Albert Kennedy Trust 'AKT now' by TBWA London
16 June 2011

Sir Ian McKellan, Paul O'Grady and Samantha Fox star in a TV campaign for charity AKT (the Albert Kennedy Trust) - that helps the homelessness within the LGBT, Lesbian Gay...

 
Harvey Nichols 'daylight robbery' by DDB UK
Harvey Nichols 'daylight robbery' by DDB UK
16 June 2011

DDB UK unveiled a new campaign for the Harvey Nichols Summer sale with shoppers with their faces covered in various disguises, stereotypically used in robberies.

 
The Economist 'where do you stand? ' by AMV BBDO
The Economist 'where do you stand? ' by AMV BBDO
15 June 2011

The Economist has launched three new executions for its 'where do you stand?' poster ad campaign

 
More Work
 
Blogs
Latest Blog Entries
How to get free drinks in Cannes? Win a Grand Prix.
Matt Williams

So it looks like Romania is the new creative capital of the world after McCann Erickson Bucharest scooped two of...

Stars come out in force at Cannes
anne cassidy

If you're finding the early signs of gloom for UK entrants at Cannes a bit depressing, some star spotting should prove...

The UK: keeping up with Costa Rica
Matt Williams

The Wimbledon tennis championships start today, so naturally the UK can look forward to a fortnight of rain. Well,...

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