Latest news | | | | | | Northern & Shell Networks, the publishing and broadcasting business owned by Richard Desmond, is set to report pre-tax profits of £30.3m for 2010, following a strong advertising recovery across its portfolio. | | | | | | | Sainsbury's, the supermarket chain, is rolling out a 'Switch to Fish' campaign that offers shoppers free sustainable fish, in a move backed by its celebrity chef Jamie Oliver. | | | | | | | Diageo, home to drinks brands Guinness, Baileys and Smirnoff, has announced plans to fund a training programme to help 10,000 midwifes provide advice to expectant mothers on consuming alcohol when pregnant. | | | | | | | BBC Trust chairman Lord Patten of Barnes has signalled that the future of digital TV channels BBC 3 and BBC 4 is in doubt, as the corporation looks to make 20% spending cuts over the next five years. | | | | | | | Saatchi & Saatchi, AKQA, Grey London and The Brooklyn Brothers have all been shortlisted for this year's European Association of Communications Agencies (EACA) Awards, Euro Effies. | | | | | | | Kick Energy, the Global Brands-owned energy drink, has partnered with 2K Games to launch an on-pack promotion featuring the new 'Duke Nukem' game. | | | | | | | Advertisers highlight motor racing in campaigns after high-profile races this weekend. | | | | Media360
| | | | | | Despite the growth of the internet and search there is still a need for broadcasters to nurture and curate engaging content, according to Channel 4 chief executive David Abraham. | | | | | | | YouTube has unveiled the first results from its TrueView advertising proposition, which allows users to skip video ads, during a session at Media360 in Manchester. | | | | | | | For those lucky enough to be attending this year's Media 360, and for those unable to make it, Media Week has put together this picture gallery from the conference. | | | | Intelligence | | | | | | In the age of instant gratification and social media, creating live content is a vital, but complex, emerging channel for brands, writes Nicola Clark. | | | | | | | Retailers are waking up to the value of tailoring stores to their customers' locality, writes Ben Bold. | | | | | | | Anna Crona, marketing director for IKEA UK and Ireland, is working to inspire shoppers to spend more on their homes. | | | | | | Latest jobs | | Account Director | Recruiter Adam Recruitment | Salary £30000 - £40000 per annum | Location Manchester | | | | | | | |
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