Tuesday, 28 June 2011

Digital PM - Conde Nast, Glenlivet, We7, Colgate

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Latest news
Report sheds light on digital consumption of glossy mags
Report sheds light on digital consumption of glossy mags
by Oliver Luft
28 June 2011, 04:00PM
Readers of women's glossies are increasingly combining consumption of printed magazines and digital titles, according to new research revealed this afternoon by publisher Condé Nast.
The Glenlivet targets market leader through digital
The Glenlivet targets market leader through digital
by Gemma Charles
28 June 2011, 09:10AM
The Glenlivet, the world's second biggest-selling single malt whisky is increasing its investment in digital as part of a plan to challenge market leader Glenfiddich.
GMG Radio partners with We7 for on-demand service
GMG Radio partners with We7 for on-demand service
by Maisie McCabe
28 June 2011, 12:41PM
GMG Radio, the owner of the Smooth, Real Radio and Rock Radio brands, has launched an on-demand service to allow users of the music-streaming website We7 to sample its radio stations.
Colgate uses Facebook followers in digital outdoor campaign
Colgate uses Facebook followers in digital outdoor campaign
by Sara Kimberley
28 June 2011, 11:00AM
Toothpaste brand Colgate has launched an interactive outdoor campaign, featuring pictures of its Facebook followers smiling in support of children's charity Barnardo's.
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Also in the news
Greenpeace attacks VW with spoof 'Darth Vader' ad
by Sara Kimberley, 28 June 2011, 09:22AM
Aunt Bessie's in online push
by Sarah Shearman, 28 June 2011, 09:20AM
Nokia launches social network Create for Millions comp
by John Reynolds, 28 June 2011, 10:12AM
Google top Gold winner at Cannes Lions festival
by Noelle McElhatton, 28 June 2011, 08:48AM
LOCOG eyes mobile deals
by Nicola Clark, 28 June 2011, 09:05AM
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