Friday, 3 June 2011

Digital AM - Beta/High50, Groupon, Kaiser Chiefs, plus The Wall > RFID?

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Beta rolls out online community for the over 50s
Beta rolls out online community for the over 50s
by Sarah Shearman
03 June 2011, 11:12AM
Beta, the ad agency, has launched an online community, "high50", featuring editorial content for "young-minded" over 50s.
Groupon seeks to raise $750m in IPO
Groupon seeks to raise $750m in IPO
by Ben Bold
03 June 2011, 11:10AM
Online group discount buying firm Groupon has filed to raise $750m on the US stockmarket with a prospectus that includes founder Andrew Mason's claim that the firm is "better positioned than any company in history to reshape local commerce".
Kaiser Chiefs fans rewarded financially for promoting album
Kaiser Chiefs fans rewarded financially for promoting album
by Sara Kimberley
03 June 2011, 09:38AM
Kaiser Chiefs, the indie band, is allowing fans to make money from its new album by sharing it via social network sites, in a novel marketing move.
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As Groupon files for an IPO its $15bn valuation is questioned as analysts learn of losses
@gordonmacmillan
03/06/2011
A small minority of the biggest listed companies use Twitter, blogging or social media
Jennifer Whitehead
03/06/2011
Is RFID the bridge brands and consumers seek between on and offline experiences?
Laura Scott
02/06/2011
Social Media is a Budweiser bottle…
Callum Saunders
02/06/2011
Rewiring the Mind: What effect has the internet had on our brains?
Ally Manock
02/06/2011
LinkedIn to launch job application button
@gordonmacmillan
02/06/2011
Twitter launches new search and photo sharing, says ad engagement high
@gordonmacmillan
02/06/2011
Careless tweets cost lives, MoD tells soldiers
Sue Keogh
01/06/2011
Intel Facebook 'Museum of Me' campaign explores the glory of you
Jennifer Whitehead
01/06/2011
Google launches Wallet and Groupon rival Google Offers
Cara Whitehouse
01/06/2011
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