Monday, 8 November 2010

Breaking news from Brand Republic - Sky, BA, Cosmo, Good Food, Amazon, Vogue

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Sky looks to HD and 3D after reaching 10m milestone
Sky looks to HD and 3D after reaching 10m milestone
by Daniel Farey-Jones
08 November 2010, 09:30AM
Sky has reached its target of 10 million customers with a month to spare before the 2011 deadline set by then chief executive, James Murdoch, in 2004.
BA takes on budget airlines in new ad campaign
BA takes on budget airlines in new ad campaign
by Ed Owen
08 November 2010, 07:30AM
British Airways has launched a frontal attack on budget airlines today with an advertising campaign designed to highlight the hidden extras that lie behind the low headline fares.
Cosmopolitan publisher Justine Southall set to leave
Cosmopolitan publisher Justine Southall set to leave
by Katherine Levy
06 November 2010, 07:30AM
Justine Southall, publisher of Cosmopolitan magazine, is leaving the National Magazine Company's women's lifestyle monthly after three and a half years to develop her own media business.
BBC Good Food Magazine launches gift-wrapped Christmas issue
BBC Good Food Magazine launches gift-wrapped Christmas issue
by Katherine Levy
08 November 2010, 08:30AM
BBC Good Food Magazine has prepared a specially-wrapped December issue this week, which has generated a 9% rise in ad revenue compared to last year's issue.
Amazon acquires e-commerce rival Quidsi
Amazon acquires e-commerce rival Quidsi
by Sarah Shearman
08 November 2010, 09:56AM
Amazon has acquired rival e-commerce company Quidsi for around $540m (£334m), according to reports.
Vogue to launch iPad app
Vogue to launch iPad app
by Katherine Levy
05 November 2010, 04:13PM
Condé Nast's Vogue is set to reveal an iPad app for global fashion bible Vogue tomorrow on the Apple app store.
Adland

The UK's biggest advertising, media and digital agencies, mapped. Updated 10 new creative agencies added.

View the map
 
Intelligence
Video-on-demand hits the mainstream
Video-on-demand hits the mainstream
by UM London
05 November 2010, 08:00AM
New research from UM London shows that VoD is moving away from its niche origins and in the process becoming a more social and interactive platform.
Moody Britain 2010: What can brands learn from the spending review?
Moody Britain 2010: What can brands learn from the spending review?
by Pulse @ McCann London
03 November 2010, 08:00AM
The challenges facing the current and previous governments show that a focus on the 'now' should not be allowed to obscure long-term planning.
Think BR

The ASA looks set to miss a golden opportunity to be more transparent, argues Jo Farmer of Lewis Silkin LLP.

Read the article



 

Also in the news
Alan Partridge makes digital debut with Foster's
by Gemma Charles, 05 November 2010, 04:15PM
Times launches iPad app for Eureka science section
by Mark Banham, 05 November 2010, 10:50AM
Matalan to return to TV
by Ed Owen, 05 November 2010, 01:59PM
Outdoor revenues grow 12.4% in third quarter
by Maisie McCabe, 05 November 2010, 11:15AM
Latest Blog Entries
Meet the king who doesn't like logos
Steve Henry, 08 November 2010
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