Tuesday, 23 November 2010

Marketing Daily - ITV, Kraft, Google, eBay, and Sony Ericsson

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Breaking news from Marketing
 
Breaking news from Marketing November 2010
 
Latest News
 
ITV lines up voting apps for highest-rated shows
Ed Owen,
23 November 2010
 

ITV is weighing up plans to bring back mobile voting for its...
I'm A Celebrity: the ITV show's current app
 
 
Kraft instant to take on Starbucks Via
Gemma Charles,
23 November 2010
 

Kraft Foods is to launch a premium instant-coffee product under its Kenco...
Starbucks Via: rival Kraft readies attack on the market
 
 
Google to show Twitter ads in real-time search
Sarah Shearman,
23 November 2010
 

Google has begun displaying Twitter's Promoted Tweets in its real-time search -...
Google: to display Twitter ads
 
 
Sony Ericsson loses top marketer Hoornik
Ed Owen,
23 November 2010
 

Sony Ericsson's global marketing chief, Lennard Hoornik, has become the latest high-profile...
Sony Ericsson: loses top marketer Hoornik
 
 
Hellmann's revamps Christmas ad strategy
John Reynolds,
23 November 2010
 

Mayonnaise brand Hellmann's is replacing its long-running "12 Days of Christmas" ad...
Hellmann's: festive ad for Christmas 2010
 
 
EBay's Marks quits top marketing role
Sarah Shearman,
23 November 2010
 

Alex Marks, eBay's head of international business marketing, is leaving the company...
Alex Marks: quits eBay
 
 
 
Also in the News
 
Editor's comment: ITV's vote of confidence
Gareth Jones,
23 November 2010
 
Kelly Brook fronts LG handset push
Ed Owen,
23 November 2010
 
Mitchells & Butler reviews ad strategy
Sarah Shearman,
23 November 2010
 
Waitrose in Facebook push for Christmas
Daniel Farey-Jones,
22 November 2010
 
Virgin Active signs up to sponsor London Triathlon
Loulla-Mae Eleftheriou-Smith,
23 November 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
A cave of one’s own
Greg Taylor
 

Goodbye Man Cave, hello Mom Cave! HomeGoods and interior designer and author Elaine Griffin have come up with a "Mom...
 
 
THE TRAIN IS LEAVING THE STATION
Dave Trott
 

  My wife is an art director. Recently she went to The Marketing Forum. Being a creative, she expected to...
 
 
“The industry is safe in the hands of such talented young people” â€" Peter Buchanan, COI
Pauline Naylor
 

I've been involved in Fast Forward for 3 years now and each year I am reminded of the level of...
 
 
 
 
 
 
Whitepapers
 
 
 
 
Jobs of the Week
Digital Communications Controller, Emirates
Attractive salary + bonus + benefits, Dubai, United Arab Emirates
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£28k + Bonus, Central London
Brand Manager, Jarlett de Grouchy
£35000 - £38000 per annum + Car allowance + Bonus, London
Head of Insights, London, Dynamic New Alliances
£80K - £120K,
Online Marketing Executive, Realex Payments
£28-30K,
Account Manager-a great direct marketer - a chance to work in one of the coolest agencies in London, Firehorse
up to £29k for the right experience,
Account Manager- Automotive, AF Selection
£22,000-£27,000, West Midlands
Project Manager - Branding, Peas
up to £40,000, C London
Digital Project Manager/Producer, Source
£35000 - £40000 per annum, City of London
Junior Account Director - Contract, Source
£38000 - £40000 per annum, London
Search More Jobs
 
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