Tuesday, 16 November 2010

Digital PM - Google, Domestos, Burberry, Facebook, Apple

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Latest news
Google adds video to sponsored search
Google adds video to sponsored search
by Sarah Shearman
16 November 2010, 08:00AM
Google is preparing to roll out an ad format that will allow UK brands to include videos in their AdWords sponsored search listings.
Domestos unveils app to track toilet flushes
Domestos unveils app to track toilet flushes
by Sarah Shearman
16 November 2010, 08:00AM
Domestos, the Unilever bleach brand, has launched a quirky app that enables consumers to track the progress of their toilet flushes, in support of the World Toilet Organisation.
Burberry sales soar on the back of digital and brand strategy
Burberry sales soar on the back of digital and brand strategy
by Ed Owen
16 November 2010, 10:10AM
Fashion house Burberry has reported a 18% year-on-year jump in revenue to £673m for the first six months of the year on the back of ambitious digital campaigns focusing on the brand and simplifying buying.
Facebook launches 'a social inbox' called Messages
Facebook launches 'a social inbox' called Messages
by Arif Durrani
15 November 2010, 09:51PM
Facebook has launched Messages, "a social inbox and seamless messaging" service, which integrates chat, texts and email into a single, continuous thread.
Apple to cash in with Beatles digital box sets
Apple to cash in with Beatles digital box sets
by Staff
16 November 2010, 04:05PM
Apple is hoping to cash in on a wave of Beatles mania after finally adding the band's catalogue to iTunes and pricing a digital box set at £125.
Marcel merges with Publicis Net
Marcel merges with Publicis Net
by Sara Kimberley
15 November 2010, 05:00PM
French agency Marcel is merging with Publicis Net to create a "turbo-charged" digital boutique.
Glam Media announces global online sales force
Glam Media announces global online sales force
by Sarah Shearman
16 November 2010, 01:52PM
Glam Media, operator of women's website network Glam.com, is creating a global sales team to drive its worldwide business expansion.
Publicis staff show mastery of tweet nothings
Publicis staff show mastery of tweet nothings
by Daniel Farey-Jones
16 November 2010, 11:27AM
Publicis Groupe has translated the Gallic utterings of chief executive Maurice Levy into birdsong in a video promoting its debut Twitter feed.
Vast majority of on-demand TV viewing is catch up
Vast majority of on-demand TV viewing is catch up
by Maisie McCabe
16 November 2010, 03:15PM
The vast majority of on-demand TV viewing represents consumers catching up with linear TV, while the proportion using on-demand to find new shows has halved, according to new research.
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From the blogs
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