Tuesday, 23 November 2010

Campaign Daily Fix - Everything Everywhere, M&C Saatchi, Digital Marketing Group, Big Digital Debate, Npower

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Campaign Daily Fix
 
23 November 2010  
Latest News
T-Mobile: media consolidation
Everything Everywhere consolidates £90m media into Group M
Ian Darby, 23 November 2010

Everything Everywhere, the umbrella brand for Orange and T-Mobile, has consolidated its £90 million media buying into Group M.

 
Katie Gibbs: joins M&C Saatchi (photo: Colin Stout)
M&C Saatchi poaches Iris partner Katie Gibbs
Sara Kimberley, 23 November 2010

M&C Saatchi Group has poached Iris Worldwide's partner and director of new business and marketing for Europe, Katie Gibbs, as its new business director.

 
Ben Langdon: chief executive of Digital Media Group
Digital Marketing Group profits drop 14%
Daniel Farey-Jones, 23 November 2010

Revenue and pre-tax profits have dropped at Digital Marketing Group, with chief executive Ben Langdon blaming delays in client decisions in its creative agency division for its new business conversion...

 
Big Digital Debate: call for greater investment in research
Clients demand greater investment in digital research at Big Digital Debate
Ian Darby, 23 November 2010

Advertisers have called for greater investment in research from media owners and agencies to help them to justify increased spend on digital media.

 
Ashes: npower sponsors ITV4 highlights while Sky screens live coverage
Npower to sponsor ITV's coverage of the Ashes
John Reynolds, 23 November 2010

Npower is to be the official broadcast sponsor of ITV's coverage of the Ashes cricket series, which starts in Australia on Thursday (25 November).

 
 
Also in the News
Nigel Havers' walkout draws 9.6 million to I'm A Celeb
Maisie McCabe, 23 November 2010
 
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Latest Work
Starbucks 'snowflake' by BBDO New York
Starbucks 'snowflake' by BBDO New York
22 November 2010

Starbucks has produced an ad to promote the launch of their holiday drinks and their signature red cups.

 
Museum of Childhood 'Play to learn' by AMV BBDO
Museum of Childhood 'play to learn' by AMV BBDO
22 November 2010

The V&A Museum of Childhood is launching a new campaign to entice children and adults alike to visit the museum and learn through playing.

 
Stella Artois Black 'the night chauffeur' by Mother
Stella Artois Black 'the night chauffeur' by Mother
22 November 2010

AB InBev is launching its new lager brand Stella Artois Black with an immersive theatre production.

 
More Work
 
Blogs
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So Michael Grade is a Tory. Who knew?   The announcement that he is to become a Conservative peer will...

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