Thursday 18 November 2010

Marketing Daily - iAd, Birds Eye, Virgin Media, Reckitt Benckiser, and the Royal Wedding

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Breaking news from Marketing
 
Breaking news from Marketing November 2010
 
Latest News
 
Brands line up for Apple's iAd launch
Sarah Shearman,
18 November 2010
 

L'Oréal, Renault and Absolute Radio are among the brands which will advertise...

Apple iAd: Cambpells soup US iAd
 
 
Tourism body to seize 'unparalled chance' of royal wedding
Loulla-Mae Eleftheriou-Smith,
18 November 2010
 

VisitBritain, the national tourism agency, has said it is "on the ball"...

Visit Britain sees golden opportunity from royal wedding
 
 
Birds Eye owner champions marketing innovation
Ed Owen,
18 November 2010
 

Marketing innovation is the single most important factor for both successful business...

Martin Glenn: chief executive of Birds Eye Iglo
 
 
Virgin Media makes 'broadband con' strike on rivals
Loulla-Mae Eleftheriou-Smith,
18 November 2010
 

Virgin Media, the TV and broadband supplier, has launched a website for...

Stop the Broadband Con: Virgin Media website
 
 
Reckitt Benckiser fought recession with 8% lift in spend
Ed Owen,
18 November 2010
 

Reckitt Benckiser raised its marketing spend by 8% through 2009 as the...

Reckitt Benckiser: increased adspend
 
 
Economy to return in normal in under two years
Ed Owen,
18 November 2010
 

The UK economy will return to normality in the second half of...

Economy to return in normal in under two years
 
 
 
Also in the News
 
Royal family refuses to rise to Ryanair ad bait
John Reynolds,
18 November 2010
 
Lactalis makes bid for Yoplait
John Reynolds,
18 November 2010
 
Government minister supports two-tier internet
Sarah Shearman,
18 November 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
Meals on wheels
Greg Taylor
 

Food vans and fans came out in support of The Justice Food League, a band of food superheroes trying to...

 
 
eModeration launches Facebook management service.
Tia Fisher
 

eModeration has launched a Facebook management service for brands using the social network as part of their marketing campaigns. A ...

 
 
I HATE the Royal Wedding
Chris J Reed
 

Luckily for me I live 8,000 miles away from all the Royal Wedding hype. They just don't care here. It...

 
 
 
 
 
 
Whitepapers
 
 
 
 
Jobs of the Week
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up to £29k for the right experience,
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£27,737, Cardiff
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Dependent on experience, Europe
Client Manager - Consumer/ FMCG Branding - £32/38K, Gabriele Skelton
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