Tuesday, 7 June 2011

Digital AM - FT, EHS 4D, VisitBritain, Apple, eBay, plus The Wall > The end of the social media consultant

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Latest news
FT produces web-based app to cut out Apple's iTunes
FT produces web-based app to cut out Apple's iTunes
by John Reynolds
07 June 2011, 09:41AM
The Financial Times is today (7 June) launching a web-based app that cuts out Apple's iTunes store and other distributor channels.
EHS 4D chief Matt Atkinson lands marketing role at Tesco
EHS 4D chief Matt Atkinson lands marketing role at Tesco
by Sara Kimberley
07 June 2011, 09:23AM
EHS 4D group chief executive Matt Atkinson is leaving the agency to take up a global role as group marketing and digital officer at Tesco.
VisitBritain partners with American Express for digital marketing drive
VisitBritain partners with American Express for digital marketing drive
by Loulla-Mae Eleftheriou-Smith
07 June 2011, 09:21AM
VisitBritain, the national tourism agency, has named American Express as a global partner to help drive inbound tourism to the UK, as part of its £100m marketing campaign.
Apple unveils iCloud service
Apple unveils iCloud service
by Sarah Shearman
07 June 2011, 10:30AM
Apple has unveiled its iCloud service, which allows users to automatically store and access content wirelessly across a range of Apple devices, in a move chief executive Steve Jobs said would diminish the importance of the Mac and the PC.
eBay unveils debut UK sport sponsorship
eBay unveils debut UK sport sponsorship
by John Reynolds
07 June 2011, 09:30AM
Online auction and shopping site eBay is making its first push into sports sponsorship in the UK, announcing a partnership with a motor touring car team.
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A tweet with every Apple - a big win for Twitter
@gordonmacmillan
07/06/2011
The end of the road for social media consultants? Pretty much
@gordonmacmillan
06/06/2011
Brands on Facebook need to think beyond English
Guy Gilpin
06/06/2011
Is that wise? Samsung tweets people to buy camera instead of paying the rent
Polly Becker
06/06/2011
Can Twitter still be beaten? Chinese rival to launch in the US
@gordonmacmillan
06/06/2011
Modern Warfare 3 tops the Global Viral Video Chart
Jennifer Whitehead
06/06/2011
Vodafone creates an ad claiming it inspired Egyptian revolution
@gordonmacmillan
03/06/2011
The iPad may be portable but it is not a mobile
Chris Whitelaw
03/06/2011
As Groupon files for an IPO its $15bn valuation is questioned as analysts learn of losses
@gordonmacmillan
03/06/2011
A small minority of the biggest listed companies use Twitter, blogging or social media
Jennifer Whitehead
03/06/2011
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