Digital PM - Topshop, Strepsils, WPP, Mumsnet, MediaCom Beyond, Twitter

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Topshop rolls out in-store digital campaign by Sarah Shearman 02 June 2011, 12:36PM Topshop, the Arcadia-owned fashion retailer, has launched an in-store digital campaign that allows shoppers to create their own 'Wish You Were At Topshop' postcard and upload it to their Facebook page. Strepsils searches for voice of sore throat campaign on Facebook by Sarah Shearman 02 June 2011, 02:00PM Reckitt Benckiser has rolled out a Facebook competition for Strepsils, its throat medicine, to find the voice of the brand's new radio advert, as part of its wider out-of-season sore throat campaign. WPP acquires majority stake in Brazilian digital agency by Maisie McCabe 02 June 2011, 03:12PM WPP, the communications giant, has continued its acquisitions run by buying a 70% stake in the Brazilian independent digital agency F.biz. Mumsnet hires Adam & Eve's Eden to help build brand by Matt Williams 02 June 2011, 08:00AM Mumsnet, the influential community website for mothers which has had several run ins with the ad industry, has appointed Adam & Eve's communications strategy division Eden to help develop its brand. Nick Cohen quits BBC for MediaCom Beyond role by Oliver Luft 02 June 2011, 10:40AM Nick Cohen, the BBC's commissioner for factual and arts multi-platform projects, is leaving after nine years to join MediaCom. CEO says 600 plus advertisers now using Twitter by Staff 02 June 2011, 10:00AM Twitter CEO Dick Costolo said that Twitter has signed up as many as 650 advertisers and claimed that ad engagement was high. When it comes to apps, mum and dad know best by Lucy Neiland 02 June 2011, 09:00AM Teenagers aren't as technologically savvy as you might think, writes Lucy Neiland, senior consultant at Serco ExperienceLab. Adland Now open for submissions: The UK's biggest advertising, media and digital agencies, mapped.  View the map and submit your agency   Also in the news Dentsu acquires digital agency Steak by Sara Kimberley, 02 June 2011, 10:30AM Thomas Cook to review pan-Euro digital media by Katherine Levy, 02 June 2011, 08:00AM Parental warnings to be added to online music videos by Oliver Luft, 02 June 2011, 09:20AM Think BR The latest comment from our columnists and leading industry figures Visit Think BR From the blogs What Adventis and Media Square have in common Bob Willott 30/05/2011 With this social media you are spoiling us Lindsey Clay 26/05/2011 Rosetta: a triumph of weight over wisdom? Bob Willott 18/05/2011 6 out of 10 ain't bad…but there's still a way to go Lindsey Clay 17/05/2011 The need for speed Stuart Aitken 16/05/2011 Latest jobs Senior Campaign Executive Recruiter Blue Skies Marketing Recruitment Salary £25000 per annum Location West Midlands Inventory Management Executive - Radio Recruiter round8 Salary Up to £23k Location London Account Manager French Speaking Recruiter Major Players Salary £25000 - £30000 per annum Location City of London PR Corporate Communications Director Recruiter Fitzroy Executive Salary £350 per day Location London Digital Customer Experience Manager Recruiter Just Digital Salary £45k - £50k + benefits Location London Marketing Manager Recruiter 4Sight RSD Limited Salary 35,000-42,000 + bonus Location Bracknell   Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders