Media PM - Sex and brands, tactical ads, royal baby, IHT, Yellow Pages

Having trouble viewing this? View in web browser View text-only version     Latest News Sex is a turn-off, brands and media are warned 01 August 2013 The adage 'sex sells' is out of kilter with new public attitudes...    What makes for effective tactical ads? 01 August 2013 The Withnail & I drinking game, where viewers match the characters drink...    International Herald Tribune eyes growth with rebrand 01 August 2013 In October, the IHT relaunches as The International New York Times. The...    Yellow Pages fights for survival with digital drive 01 August 2013 The directory's owner, Hibu, has been seized by creditors as its debt...    Gone fishing 01 August 2013 What can be done about pitches in which clients have no intention...      Also in the News Publicis Omnicom: Mega-merger receives lukewarm response Campaign reporters, 01 August 2013 My Media Week: Paul Maraviglia Hayley Hayes, 31 July 2013 Twitter and Kantar Media form strategic partnership Simon Nias, 01 August 2013 The Plannertarium 2013: Mapping the future of connected TV 01 August 2013     Blogs What would best (insert name here) do ? Sue Unerman   The unexpected highlight of last month at Cannes for me was Vivienne Westwood . I was reviewing the... Digital OOH and the Royal Baby James Thornton When news broke that the Royal Baby had been born, media owners and brands scrambled to deploy various tactical... Hello Mum Louise Brice Well done Wills and Kate – not only have they produced a healthy baby boy, but they’ve created another global... Heroism is not about gender it is about skill and strength and just not giving up. Sue Unerman What were Disney T-shirts manufacturers thinking when they produced girls Avengers Assemble T-shirts with the logo "I need a hero"... The magic of mobile Steve Hatch I wouldn’t have expected a simple family holiday to provide me with the topic for a blog post for Media... A road less travelled Steve Cox We are creatures of habit. We tend to adopt the same breakfast routine, follow the usual route to work,... James Papworth: Is advertising good for the soul? Media Week Guest James Papworth, the marketing director of the Professional Publishers Association, analyses the Debating Society’s evening discussing whether “advertising is good... Connecting to people ?formerly known as the audience?. Sue Unerman This is BBC Digital Director Ralph Rivera's view of the next stage of broadcast. He says that internet native companies...     Senior Ad Ops Executive, Trader Media Group Competitive salary, monthly commission, plus a great flexible benefits package., Wimbledon, London Digital Sales Executive (Travel / E-Commerce), EasyWebRecruitment.com £22,000 - £30,000 base salary plus generous bonus package (Up 20% of base salary - paid monthly), Central London Senior Account Manager | Comms, NU Creative Talent Dependent on experience, London Account Manager, NU Creative Talent £30k plus benefits, London Senior Account Manager | Agency, NU Creative Talent £35000 - £40000 per annum, London       To Guarantee delivery, add us to your address book. ( How? ) Manage my bulletins Send to a friend Unsubscribe to this bulletin   Home     News     About Us     Contact Us     Advertising     My Media Week     Log in       Advertising     Marketing     Media     Sales Promotion     Market Research     Digital     Public Relations     Design     Events     Direct Marketing   © Haymarket Media Group Ltd.