Friday 26 March 2010

Breaking news from Brand Republic - News International, Carat, National Express, Independent, Trading Places

Brand Republic Daily Bulletin

NEWS

News International: introducing paywalls for its two quality nationals

NI to charge £1 for day's online access to The Times

by John Reynolds, mediaweek.co.uk, 26-Mar-10, 09:45

LONDON - News International will charge £1 for a day's access and £2 for a week's subscription to The Times and The Sunday Times websites from this summer, using a direct debit payment method.

Jerry Buhlmann: chief executive of Aegis Media

Carat upgrades UK and global adspend forecasts

by Anne Cassidy, campaignlive.co.uk, 26-Mar-10, 09:40

LONDON - Carat is markedly more optimistic in its latest global adspend forecast for 2010, raising its prediction for the UK to 2.9% growth from the 1.4% it forecast in October.

National Express: runs 'keep Britain moving' campaign

National Express runs 'keep Britain moving' campaign amid transport strikes

by Alex Brownsell, marketingmagazine.co.uk, 26-Mar-10, 09:25

LONDON - Coach operator National Express has launched a press ad targeting consumers worried by the industrial action coming up at British Airways and Network Rail.

Industry reaction: Independent must regain its relevance and voice

by Staff, mediaweek.co.uk, 25-Mar-10, 16:01

LONDON - After weeks of fevered speculation, Independent Print Limited, a company owned by the Lebedev family, has acquired the Independent and Independent on Sunday in a deal that promises to "safeguard the future of the business".

Carolyn McCall: leaving GMG for easyJet

Trading Places (26 Mar): This week's people moves in advertising, marketing and media

by Staff, Brand Republic, 26-Mar-10, 09:32

LONDON - The surprise departure of GMG's Carolyn McCall has dominated the headlines this week, but her impending switch to easyJet wasn't the only high-profile change, as Brand Republic rounds up the week's people moves in advertising, digital, marketing and media.

ALSO IN THE NEWS

South Africa Tourism cinema campaign delivers 451,289 impacts

by Maisie McCabe, Brand Republic, 26-Mar-10, 09:10

Information Commissioner bares sharper teeth in data debate

by Daniel Farey-Jones, marketingmagazine.co.uk, 26-Mar-10, 09:05

Magners steps up to the wicket with apple harvest campaign

by Joe Thomas , campaignlive.co.uk, 26-Mar-10, 08:40

Steve Cox leaves JCDecaux following integration of Titan

by Maisie McCabe, mediaweek.co.uk, 25-Mar-10, 16:00

The rise and fall of the Independent

by Arif Durrani, mediaweek.co.uk, 25-Mar-10, 14:45

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