Campaign Daily - COI, John Lewis, Pimm's, Google, Premier Foods, IPA

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23 March 2010

Latest News COI overtakes P&G with £208m annual adspend Nicola Clark, 23 March 2010 LONDON - The COI has become the UK's biggest-spending advertiser, after increasing its spend to £208m in 2009.   John Lewis lures shoppers with miniature home campaign Joe Thomas, 23 March 2010 LONDON - Adam & Eve has created a print campaign for the John Lewis homeware range, featuring furnishings, tea sets and accessories placed in miniature houses.   Pimm's launches 'heat-activated' radio ad Anne Cassidy, 23 March 2010 LONDON - Pimm's, the drinks brand, is launching a "heat activated radio ad campaign" that will run when the weather reaches 22 degrees or over.   Google wins AdWords trademark battle Sara Kimberley and Daniel Farey-Jones, 23 March 2010 LONDON - The European Court of Justice (ECJ) has ruled in favour of Google, following a long-running legal battle over an earlier French court judgement, which stated that the internet...   Premier Foods signs celebrities for Great Little Ideas push Alex Brownsell, 23 March 2010 LONDON - A clutch of celebrities from Terry Venables to former Oxo mum Lynda Bellingham, will be pushing Premier Foods brands in an MCBD campaign planned around the launch of...   IPA tells advertisers to recognise ethnic communities Alex Brownsell, 23 March 2010 LONDON - The IPA has today (23 March) published a report encouraging advertisers to improve their targeting of the UK's multi-cultural communities.     Also in the News News Int reports 60% rise in operating losses for The Times and Sunday Times Arif Durrani, 22 March 2010 Profits for The Sun and News of The World slip 10% Arif Durrani, 22 March 2010   Sign-up for new Campaign email bulletins Sign-up for Campaign's new Daily Fix, breaking news and weekly Creative Fix email bulletins Sign-up for new Campaign email bulletins Latest Work The Sun 'columnists' by WCRS 23 March 2010 The Sun has launched an outdoor and print campaign in the Carlton TV region to showcase its daily columnists.   John Lewis 'spring home campaign' by Adam & Eve 23 March 2010 John Lewis has launched a new print and outdoor campaign promoting its range of spring products for the home.   Nike 'best of enemies' by Weiden+Kennedy 22 March 2010 Nike is launching a new print campaign in anticipation of the Six Nations rugby match that plays on the classic rivalry between English and French Rugby squads.   Land Rover 'go beyond' by Young & Rubicam 22 March 2010 Young & Rubicam has launched new print executions for Land Rover's existing campaign, 'go beyond.'   Animal Logic 'split screen' by George Patterson Y&R 22 March 2010 Animal Logic has launched a campaign to promote Generation One, a project endeavoring to end the disparity between indigenous and non-indigenous Australians.   Lucozade 'do more' by M&C Saatchi London 22 March 2010 Lucozade Energy is to roll out its first TV ad in almost five years to support its current "Do more" message.   BT 'BT infinity' by AMV 22 March 2010 AMV's latest work for BT promotes the arrival of 'instant internet' available to BT Infinity users.   More Work   Blogs Latest Blog Entries DEAD wrong steve henry I’ve always had problems with D&AD.   I’ve always thought they just make a fetish of the past, and celebrate... Considerably more talented than yow - or why Brummies make better thinkers Rory Sutherland I know Dave Trott often writes of the virtues of Londoners in advertising. But, at the risk of disagreement, I... Back in the BTAA steve henry   I've come back from Thailand because I missed my new electric toothbrush. God, I love that thing. I went... Another Creative CV Lolly and Nat Like this CV from copywriter Ed Hamilton. Hope it gets him job offers from around the globe. (Thanks Dan for... Bigger things steve henry   Last week I caught up with two ... somethings.   That's not very helpful, I know, but there is... More Blogs Campaign Jobs Senior Account Manager, ZodoBase up to £45k, South London Senior Marketing Manager, Major Players£35,000 per annum, Central London Account Director - with German, Smiley's People£45K - £60K, Central London Senior Account Manager, Zodobase salary to £38k, West London Planner - Direct/Integrated, Daniel Marks London£40-50k + Excellent Benefits, Central London Insights Editor, archibald ingall stretton…£25,000 - £30,000, Central London Group Marketing Manager, Future PublishingCompetitive package, South West England Marketing Recruitment Consultant, Aquentexcellent salary, Central London Senior Account Manager :: INTEGRATED :: VARIED ACCOUNTS, Dylan*Up to £35k + bens, Central London Copywriter, Red Sofa London£40k, Central London More Jobs Manage my bulletins     Unsubscribe from this bulletin   Home     News     About Us     Contact Us     Advertising     My Campaign Live     Log in       Advertising Jobs     Marketing Jobs     Media Jobs     Digital Jobs     Design jobs     Direct Marketing Jobs   © Haymarket 1957 - 2010 All rights reserved