Wednesday 24 March 2010

Digital AM - Lindt, Nintendo, Online travel

Brand Republic Digital AM Bulletin In association with Brand Republic

NEWS

Lindt: launches Easter bunny campaign

Lindt backs chocolate bunny with first digital campaign

by Daniel Farey-Jones, marketingmagazine.co.uk, 24-Mar-10, 10:50

LONDON - Upscale chocolate maker Lindt is running its first digital campaign in the UK, which promotes its Gold Bunny in the weeks before Easter.

Nintendo DS: 3D console rollout scheduled within 12 months

Nintendo prepares launch of 3D games console

by Alex Brownsell, marketingmagazine.co.uk, 24-Mar-10, 09:12

LONDON - Nintendo is set to launch a 3D version of its handheld video game console DS, to tap into the growing popularity of the format.

Online networking: reviews play important role for holiday firms

Online reviews play major part in travel decisions

by Sara Kimberley, Brand Republic, 24-Mar-10, 11:15

LONDON - Word of mouth and social media will play a heavy part in holidaymakers' decisions about where to escape for a break this summer, according to a new report.

ALSO IN THE NEWS

Meerkat hits the top in BR branded app chart

by Staff, Brand Republic, 23-Mar-10, 16:10

Real Madrid sponsor Bwin creates online game

by Sara Kimberley, Brand Republic, 23-Mar-10, 14:46

Luxury brands focus on digital retail experience

by Andrew McCormick, marketingmagazine.co.uk, 23-Mar-10, 10:56

Specsavers' bikini girls take over MSN homepage

by Joe Thomas, campaignlive.co.uk, 23-Mar-10, 11:00

Google wins AdWords trademark battle

by Sara Kimberley and Daniel Farey-Jones, Brand Republic, 23-Mar-10, 12:07

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