Campaign Daily - WPP, Absolut, EHS 4D, M&S, Maxus

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22 March 2010

Latest News WPP rolls £1.3bn Ford of Europe business into new agency Blue Hive Alex Brownsell, 22 March 2010 LONDON - WPP has created a new agency called Blue Hive to exclusively handle its through-the-line Ford of Europe account, and appointed Ogilvy's Tony Grigg as its chief executive.   Absolut Vodka debuts 30-minute Spike Jonze film online Kate Nettleton, 22 March 2010 LONDON - Absolut Vodka has launched its Spike Jonze-directed short film 'I'm Here' online, making the film available to a global audience for free.   Mike Spicer leaves EHS 4D Group Daniel Farey-Jones, 22 March 2010 LONDON - Mike Spicer has left EHS 4D Group, where he was group managing director, following a restructure giving constituent agency heads more power.   M&S axes long-running 'food porn' ad strategy Alex Brownsell, 22 March 2010 LONDON - M&S is to axe its long-running advertising strategy, dubbed "food porn", to focus on the messages of sustainability and provenance, with a new campaign that launches today.   Maxus enters Middle East with BPG Media alliance Anne Cassidy, 22 March 2010 LONDON - WPP media network Maxus has entered the Middle East and North Africa markets for the first time, through an alliance with Middle Eastern media company BPG Media.     Also in the News Lucozade Energy unveils first TV spot in five years Joe Thomas, 22 March 2010   Sign-up for new Campaign email bulletins Sign-up for Campaign's new Daily Fix, breaking news and weekly Creative Fix email bulletins Sign-up for new Campaign email bulletins Latest Work Comparethemarket.com 'iSimples!' by VCCP 19 March 2010 Aleksandr Orlov, the Russian meerkat famous for his comparison website comparethemeerkat.com is launching his first official iPhone application, 'iSimples!'   Lipton Ice Tea 'drink positive' by DDB Paris 19 March 2010 Lipton Ice Tea has launched their latest campaign featuring actor Hugh Jackman.   UNICEF 'Tap Project' by TBWA\Chiat\Day LA 18 March 2010 TBWA\Chiat\Day LA is expanding on the initiative originally devised by Droga 5, attempting to bring people together with the common goal of providing clean water to children around the world.   Greenpeace 'Give the Orang-utan a Break' 18 March 2010 Greenpeace has launched a shocking viral as part of a campaign against Nestlé to highlight the company's use of palm oil.   Really Useful Group 'Love Never Dies' by BBH 18 March 2010 BBH promotes Andrew Lloyd Webber's 'Phantom of the Opera' musical sequel with campaign for Really Useful Group.   Adidas 'the street where originality lives' by Sid Lee 18 March 2010 Adidas is launching its latest star-studded follow up ad to 'house party' on Channel 4 tonight.   Peugeot 'Meeke not mild' by Euro RSCG 18 March 2010 Peugeot has launched latest spot in its 'Meeke not mild' ad campaign, featuring the rally driver Kris Meeke.   More Work   Blogs Latest Blog Entries DEAD wrong steve henry I’ve always had problems with D&AD.   I’ve always thought they just make a fetish of the past, and celebrate... Considerably more talented than yow - or why Brummies make better thinkers Rory Sutherland I know Dave Trott often writes of the virtues of Londoners in advertising. But, at the risk of disagreement, I... Back in the BTAA steve henry   I've come back from Thailand because I missed my new electric toothbrush. God, I love that thing. I went... Another Creative CV Lolly and Nat Like this CV from copywriter Ed Hamilton. Hope it gets him job offers from around the globe. (Thanks Dan for... Bigger things steve henry   Last week I caught up with two ... somethings.   That's not very helpful, I know, but there is... More Blogs Campaign Jobs Senior Marketing Manager, Major Players£35,000 per annum, Central London Account Director - with German, Smiley's People£45K - £60K, Central London Senior Account Manager, Zodobase up to £45k, South London Senior Account Manager, Zodobase salary to £38k, West London Planner - Direct/Integrated, Daniel Marks London£40-50k + Excellent Benefits, Central London Insights Editor, archibald ingall stretton…£25,000 - £30,000, Central London Group Marketing Manager, Future PublishingCompetitive package, South West England Marketing Assitant, hyf£14 - £17 per hour, Central London Account Manager - Agency, Greenhill Group£25000-£33000, East of England Graphics Operator, hyf£16 - £19 per hour, Central London More Jobs Manage my bulletins     Unsubscribe from this bulletin   Home     News     About Us     Contact Us     Advertising     My Campaign Live     Log in       Advertising Jobs     Marketing Jobs     Media Jobs     Digital Jobs     Design jobs     Direct Marketing Jobs   © Haymarket 1957 - 2010 All rights reserved