DM Bulletin from Brand Republic - Siemens, Guide Dogs for the Blind, Sky, Virgin Media

NEWS Siemens reviews Euro B2B account by Noel Bussey, campaignlive.co.uk, 25-Mar-10, 10:40 LONDON - Siemens has called a pitch for its pan-European integrated business-to-business account. Guide Dogs for the Blind calls integrated review by Maisie McCabe, campaignlive.co.uk, 25-Mar-10, 10:26 LONDON - The Guide Dogs for the Blind Association has called a review of its £7 million integrated advertising and media business. Sky sponsors box of brands for home movers by Alex Brownsell, marketingmagazine.co.uk, 24-Mar-10, 08:20 LONDON - Sky and British Gas have signed up to sponsor a direct marketing initiative targeting consumers who are moving home. Virgin Media chooses Experian software for DM task by Maisie McCabe, Brand Republic, 25-Mar-10, 13:40 LONDON - Entertainment and communications company Virgin Media has implemented Experian's Marketswitch Optimization software to improve its customer contact strategy. Silent callers risk maximum £2m fine by Daniel Farey-Jones, Brand Republic, 25-Mar-10, 12:25 LONDON - The Government has promised to increase the maximum fine for companies which cause distress to consumers through silent calls from £50,000 to £2m. ALSO IN THE NEWS Mike Spicer leaves EHS 4D Group by Daniel Farey-Jones, campaignlive.co.uk, 22-Mar-10, 11:55 Proximity and MRM join Kraft pan-European digital roster by Joe Thomas, campaignlive.co.uk, 25-Mar-10, 10:50 Beaverbrooks appoints Axon to publish customer magazine by Anne Cassidy, mediaweek.co.uk, 25-Mar-10, 10:51 Barclaycard rolls out Freedom rewards programme by Alex Brownsell, marketingmagazine.co.uk, 17-Mar-10, 09:50 Cancer Research UK reviews Race For Life account by Matt Williams, campaignlive.co.uk, 18-Mar-10, 10:10 LATEST BLOG ENTRIES The third law of customer data By Alan Mitchell / Brand Republic   You might be getting the picture by now, but to fully understand the intrinsic limitations of CRM, we need to continue... Thinking Laterally at SES New York By Mel Carson / Brand Republic I'm spending a few days at Search Engine Strategies here in New York. It's my 4th year, and although this side of the US is quite close to Europe,... Most copy is too short...so response rates fall By CHRIS BARRACLOUGH / Brand Republic "No-one reads the copy anyway" chided one of my clients recently. I fear he was half serious. Later the same week, another senior client then... Progressive Digital Media still incurring losses By BOB WILLOTT / Brand Republic Progressive Digital Media Group, the AIM-listed digital media and marketing business derived from a merger with TMN Group and SPG Media Group,... The second law of customer data By Alan Mitchell / Brand Republic   Nowadays, especially in multi-channel environments where customers can come into contact with the company through many different... The trials of buying a motor on the internot By jonathan durden / Brand Republic   Hello, or should I perhaps more appropriately stutter "Hola."   I am now living in Spain until 2011 to co-write a screenplay of my... MORE BLOGS MORE WHITEPAPERS   Account Manager Recruiter: Barker Graves Location: Central London Data Administrator Recruiter: Direct Recruitment Salary: £25000-£28000 Location: Central London Account Director – Charity – inspiring & integrated agency – digital focus Recruiter: Firehorse Salary: c.£45 but flex for right perso Location: Central London Account Director Recruiter: Purple Consultancy Salary: £50000-£65000 Location: Central London Account Manager - direct and database marketing Recruiter: Direct Experience Salary: £22500-£26000 Location: South West England Digital Project/Account Manager - e-commerce agency Recruiter: Essemo Consultancy Salary: Up to £50k Location: South East England Global Senior Brand Manager's Recruiter: Tarsh Lazare Salary: up to £50K Location: South East England Marketing Manager Recruiter: Tarsh Lazare Salary: up to £62K Location: South East England Senior Consultant - Corporate Identity Recruiter: Spectrum Salary: £90,000 - £115,000 Location: Central London Junior  Strategy Consultant – Branding and Marketing Consultancy Recruiter: Spectrum Salary: £40,000 - £60,000 Location: Central London   Click here to view in your web browser To guarantee delivery, add us to your address book (How?)   Brand Republic: News | Blogs | Forums | Ad of the day | Research | Events | Agency Showcase | Brand Republic Jobs: Advertising | Marketing | Media | Sales Promotion | Market Research | Digital | Public Relations | Design | Events | Direct Marketing | Manage my bulletins | Unsubscribe from this bulletin