Digital AM - Profero, Play.com, IAB, Sky

NEWS Matt Everitt joins Profero London as managing director by Matt Williams, campaignlive.co.uk, 25-Mar-10, 11:08 LONDON - Profero London has appointed Matt Everitt, a group account director at SapientNitro, as its managing director. Agencies line up for Play.com ad review by Joe Thomas, campaignlive.co.uk, 25-Mar-10, 08:00 LONDON - Play.com has called a review of its advertising account, as the online retailer looks to fend off increased competition. Internet Advertising Bureau backs games advertising group by Sara Kimberley, campaignlive.co.uk, 25-Mar-10, 10:33 LONDON - The Internet Advertising Bureau has partnered with some of the video games industry's biggest players, including IGA Worldwide, Sony Computer Entertainment Europe and Microsoft Advertising, to launch the Game Steering Group. Sky Player to launch on internet connected TVs by Arif Durrani, mediaweek.co.uk, 25-Mar-10, 10:19 LONDON - BSkyB is set to launch its online TV service Sky Player across a range of new internet connected TVs and set-top boxes following agreements with Cello, a manufacturer of LCD TVs, and 3View, a provider of hybrid DTT (digital terrestrial television) and IPTV set-top boxes. ALSO IN THE NEWS Saatchi & Saatchi viral predicts death of traditional ad agency by John Reynolds, campaignlive.co.uk, 24-Mar-10, 12:15 Twestival returns this week in 24-hour Twitter charity party by Staff, Brand Republic, 24-Mar-10, 15:45 R/GA ramps up social media capability by Maisie McCabe, Brand Republic, 24-Mar-10, 16:00 Monocle to embark on 24-hour radio show by Anne Cassidy, mediaweek.co.uk, 24-Mar-10, 16:00 LATEST BLOG ENTRIES Thinking Laterally at SES New York By Mel Carson / Brand Republic I?m spending a few days at Search Engine Strategies here in New York. It?s my 4th year, and although this side of the US is quite close to Europe,... More cushions on the virtual sofa By David Brennan / Brand Republic I saw an ad for Sony's new generation of internet TVs this morning. The interesting part about it was the new functionalities it chose to focus on;... WITHOUT THE DETAILS, NOTHING HAPPENS By Dave Trott / Brand Republic Mike Greenlees was CEO of GGT. The agency had a big presentation to a major client, at the client?s offices. So everyone was getting ready to leave... Rabbits, video conferencing and international travel By Ben Hughes / Brand Republic   So Darling didn?t pull the proverbial rabbit from the proverbial hat, but as I watched the much-hyped event on my computer this afternoon... Microsoft OfficeTalk ? can it crack microblogging? By Gordon Macmillan / Brand Republic Plenty of reports kicking today about Microsoft's plans to launch a microblogging service called OfficeTalk that looks very similar to Twitter,... The third law of customer data By Alan Mitchell / Brand Republic   You might be getting the picture by now, but to fully understand the intrinsic limitations of CRM, we need to continue... Unravelling a new buzz word - the 'changecation' By Justine Clement / Brand Republic A recently conducted travel survey has highlighted some interesting findings relevant to the marketing and promotional sectors.  It has... Progressive Digital Media still incurring losses By BOB WILLOTT / Brand Republic Progressive Digital Media Group, the AIM-listed digital media and marketing business derived from a merger with TMN Group and SPG Media Group,... MORE BLOGS MORE WHITEPAPERS   Business Director Recruiter: Dynamic New Alliances Salary: Up to £80K Location: Central London Planner Recruiter: The Blueprint Salary: up to £50k + Package Location: Central London Interim Digital Marketing Manager Recruiter: Birchwood Knight Salary: Up to £65,000 pro rata Location: Central London Digital Studio / Traffic Manager Recruiter: Ad Lib Salary: £35k - £45k Location: South West England Project Manager Recruiter: Source Salary: £35000-£45000 Location: Central London Project Manager Recruiter: Source Salary: £35000-£40000 Location: Central London Senior Account Director Recruiter: Dynamic New Alliances Salary: £48K - £55K Location: Central London Senior Digital Analyst Recruiter: Major Players Salary: £40000-£45000 Location: Central London Group Marketing Manager Recruiter: Future Publishing Salary: Competitive package Location: South West England Customer Insight Analyst Recruiter: JD Sports Fashion PLC Salary: Competitive package Location: North West England   Click here to view in your web browser To guarantee delivery, add us to your address book (How?)   Brand Republic: News | Blogs | Forums | BR.TV | Research | Events | Agency Showcase | Brand Republic Jobs: Advertising | Marketing | Media | Sales Promotion | Market Research | Digital | Public Relations | Design | Events | Direct Marketing | Manage my bulletins | Unsubscribe from this bulletin