Digital AM - Sky, Spotify, Axa, Bauer

NEWS Sky reviews multi-million pound digital roster By Maisie Mccabe, 27-Apr-10, 09:08 LONDON - BSkyB has launched a review of its £10m-plus digital agency requirements as it ups its focus on digital. Spotify integrates social media in major upgrade By Sara Kimberley, 27-Apr-10, 09:07 LONDON - Spotify is introducing social media functions to the music streaming platform that will allow users to share music seamlessly for the first time. AXA to boost digital across its brands By Joe Thomas, 27-Apr-10, 09:40 LONDON - AXA is to use the web to boost its marketing and customer-service offering with the aim of differentiating itself from its competitors. Mobile marketing grows by a third By Sara Kimberley, 27-Apr-10, 10:25 LONDON - Mobile advertising rocketed by 32% year-on-year in 2009 to £37.6m, with entertainment, media and telecoms brands propelling growth. Bauer Media unveils 38 new online radio players By Maisie Mccabe, 27-Apr-10, 11:04 LONDON - Bauer Media has rolled out 38 new online radio media players across its national network, which will allow users to buy tracks from the playlists of radio stations such as Kiss. ALSO IN THE NEWS Google unveils AdWords changes By David Barros, 26-Apr-10, 16:45 Samsung to pre-load phones with Yahoo apps By Maisie Mccabe, 26-Apr-10, 16:41 WPP targets client technology budgets with start-up By Daniel Farey-Jones, 26-Apr-10, 14:05 Virgin Media to unveil online movies site By Maisie Mccabe, 26-Apr-10, 13:55 THE WALL BLOG Ikea plays kitchen politics with election site (Clegg comes in beige) If you’re having trouble deciding which way to vote in this election Ikea is hear to help with... Facebook pulls in 222,000 for second #leadersdebate The numbers are in so to speak and Facebook says more than 220,000 people logged in to the... Google Chrome ad shows how ?Cog? meme is still fresh The launch of Google’s new Chrome ad is a reminder of the significance of Honda’s “Cog Ad” in... LATEST BLOG ENTRIES New year, new promise as Asia Digital loses another £2.7m By Bob Willott / Brand Republic Every year something awful, every year more promises.   And so Asia Digital (once known as Deal Group Media) trundles along with a... The damned Manchester United By Chris Reed / Brand Republic Manchester United Supporters Trust (MUST) have started targeting the clubs official sponsors such as Betfair, Nike, Audi and Budweiser in an attempt... Why women and finance do mix By Kevin Slatter, Md, G2 Data Dynamics / Brand Republic Women?s spending habits have long been an area of disagreement between men and the fairer sex: ?Why do you need another pair of shoes? You can only... Is this a TV or an internet election? Vote now! By Chris Barraclough / Brand Republic The single most dramatic event of the whole election was the first televised debate between Brown, Cameron and Clegg. It fundamentally changed the... One way ticket to Ryantown By Lolly And Nat / Brand Republic Nat and I have been a little obsessed with illustrator/print-maker/poet Rob Ryan for ages. Nat went to the Somerset House Graphic Art Fair on... Don't buy Five - close it By Jeremy Lee / Brand Republic Yesterday's Sunday Times reports that ITV is weighing up a takeover of RTL-owned Five as part of its strategy for growth that coincides with the... Ninety minutes is a long time in politics By Planet Blog / Brand Republic Mike Parker, is head of strategic sales & commercial marketing at Channel 4, on what the changing fortunes of Nick Clegg tell us about the... Brand messsaging: the heart of it By Alan Mitchell / Brand Republic   The title of this blog is ?reinventing marketing? and here we?re getting to the heart of it. I?ll be as blunt as possible. So long as... 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