Friday, 16 April 2010

Media AM - Leaders' debates, Google results, Initiative, Eurosport, Target Media, Paper Round

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Media AM Bulletin
 
 
 
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Nick Clegg: election debate winner
TV debate attracts 9.4m viewers and creates online frenzy
Sara Kimberley, 16 April 2010

LONDON - Pollsters had Liberal Democrats leader Nick Clegg emerging triumphant last...

  
Google: big brands boosted profits
Google posts $2bn Q1 profit thanks to big brand spending
Andrew McCormick, 16 April 2010

LONDON - Google recorded a $1.96bn (£1.3bn) profit in the first quarter...

  
Titan Bet: UK launch ahead of World Cup
Initiative lands Titan Bet media account
Ian Darby, 15 April 2010

LONDON - Titan Bet, the new sports betting company backed by online...

  
Namco Bandai: Target Media to handle new game campaigns
Target Media wins £3m Namco Bandai media
Anne Cassidy, 16 April 2010

LONDON - Namco Bandai Partners UK, the video game distribution and marketing...

  
Panasonic: showing the French Open in 3D for the first time.
Panasonic partners with Eurosport to show French Open in 3D
Sara Kimberley, 16 April 2010

LONDON - Panasonic has partnered with the Federation Francaise de Tennis, Orange...

  
Is this the face of the Green Party?
Are branding and politics wasted on the youth?
Sarah Johnson, 16 April 2010

LONDON - Marketers and politicians hoping to reach the elusive youth audience...

  
Nick Bampton (centre) with the partners in his new business Agostino DiFalco and Dan Salem
Trading Places (16 Apr): This week's people moves in advertising, marketing and media
Staff, 16 April 2010

LONDON - It's musical chairs for creatives at CHI, DDB and Leo...

  
The Daily Telegraph: Clegg a rising star
Paper Round (16 April) - a look at the day's newspapers
Sarah Johnson, 16 April 2010

LONDON - Last night's historic leaders debate sweeps across today's front pages,...

  
*   Also in the News
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Digital Economy Act: time to reboot?
Alex Blyth, 15 April 2010
BT head of media Steve Huddleston leaves
Anne Cassidy, 15 April 2010
Media 360 to 'rethink and rebuild' the post-recession industry
Staff, 15 April 2010
Ofcom to deregulate local radio
Maisie McCabe, 15 April 2010
Naked and the7stars land Discovery media business
Ian Darby, 15 April 2010
Agencies line up for Strongbow digital
Matt Williams, 15 April 2010
 

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Blogs & Forums
Latest Blog Entries
Won't be on Twitter at the next Leader's Debate
Mel Carson

There have been 1500 tweets with the #leadersdebate hashtag over the last 2 hrs this morning. I’ve downloaded them using...

Heston and Delia struggling to find the perfect recipe
Planet Blog

That three-and-a-half minute Waitrose ad featuring Delia Smith and Heston Blumenthal could have been better writes Campaign's media editor Ian...

Will the TV leader debates change us?
Gordon Macmillan

Will it be historic? Will it be more than quips and point scoring? Millions are expected to tune in tonight...

Managing from the bottom up
Ben Hughes

  My recent trip to Hong Kong , got me thinking about something I take for granted: the...

Malcolm McLaren: Master of hype, prolific Magpie
Ivan Clark

I don’t have much to say about Outdoor this week. I have made comment in previous blogs about creative...

Time - It Should ALL Be About Quality
Mel Carson

One of my favourite books is called “ Eat That Frog ."   It’s a time-management guide that...

Talked-about advertising
steve henry

There are many things I hate advertising for. A lot of it is lazy, a lot of it is specious,...

Event advertising deserves equal billing with Event TV
Planet Blog

Carl Nawagamuwa, an account director at Mediaedge:cia, who attended Channel 4's 2009 Plannertarium, on how media owners and agencies need...

 
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