Marketing Daily - Tories lead rivals in ad effectiveness stakes

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View in web browser View text-only version   In association with Breaking news from Marketing April 2010   Latest News   Tories lead rivals in ad effectiveness stakes Gemma Charles, 27 April 2010   LONDON - The Conservative Party has achieved a higher level of consumer...     Sky axes red button ads after nine years Sara Kimberley, 27 April 2010   LONDON - BSkyB is scrapping red-button advertising on all Sky channels at...     Top brands exceed $2tn value despite recession Nicola Clark, 27 April 2010   LONDON - The value of the world's top 100 brands has grown...     Helen Edwards joins Marketing Gareth Jones, 27 April 2010   LONDON - Helen Edwards, co-founder of marketing consultancy Passionbrand, is this week...     Barclays marks revamp with talent competition Alex Brownsell, 27 April 2010   LONDON - Barclays is to launch a talent- contest-based campaign to publicise...     Electric and hybrid car sales plummet Gemma Charles, 27 April 2010   LONDON - The government's scrappage scheme has led to a sales slump...     eBay rolls out fashion campaign Joe Thomas, 27 April 2010   LONDON - eBay is to position itself as a fashion retailer in...     Cadbury to stage series of mini-Olympic events John Reynolds, 27 April 2010   LONDON - Cadbury plans to recruit 2000 ambassadors to stage mini-Olympic Games-style...     AXA to boost digital across its brands Joe Thomas, 27 April 2010   LONDON - AXA is to use the web to boost its marketing...     Sky reviews multi-million pound digital roster Maisie McCabe, 27 April 2010   LONDON - BSkyB has launched a review of its £10m-plus digital agency...       Also in the News   Cadbury to launch Crunchie Rocks combination sweet John Reynolds, 27 April 2010   Mobile marketing grows by a third Sara Kimberley, 27 April 2010   Pedigree uses YouTube push to save stray dogs Staff, 27 April 2010   Tobacco companies seek halt to store display ban Maisie McCabe, 27 April 2010   Social networks urged to 'raise ad rates or die' Sara Kimberley, 27 April 2010   Age UK appoints Duncan Lewis as group marketing and development director Arif Durrani, 27 April 2010   Bloomberg Businessweek to blitz The City to support revamp John Reynolds, 27 April 2010       Blogs & Forums   Latest Blog Entries   Don't buy Five - close it Jeremy Lee   Yesterday's Sunday Times reports that ITV is weighing up a takeover of RTL-owned Five as part of its strategy for...     Brand messsaging: the heart of it Alan Mitchell     The title of this blog is ‘reinventing marketing’ and here we’re getting to the heart of it. I’ll be as...     McKinsey's word of mouth muddle Alan Mitchell     McKinsey have just released an interesting new article called “ A New Way of Measuring Word of Mouth Marketing”.  ...             Whitepapers     Digital SAM / Jnr AD, PRJS £50K, Central London Senior Account Director, Dynamic New Alliances Up to £50K, Central London Business Director, Dynamic New Alliances £75K - £90K + bonus + benefits, Central London Web Content Manager, Carter Murray £35,000-£40,000 + bonus & bens, Central London Research Manager & Senior Consultant, Carter Murray Salary to £55,000, Central London Marketing Manager, Carter Murray £37,000 to £42,000, North London Head of Activation Planning, Dynamic New Alliances £100K+ depending on experience, Central London Submissions Manager, Carter Murray £32,000 to £36,000, South East England Marketing Executive/Campaign Manager, Future Publishing £competitive, South West England Marketing Manager & Senior Brand Manager, McDonald's Competitive salaries, North London         Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2010 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ►  2012 (1605) ►  December (89) ►  November (144) ►  October (147) ►  September (131) ►  August (143) ►  July (132) ►  June (128) ►  May (143) ►  April (122) ►  March (142) ►  February (143) ►  January (141) ►  2011 (1811) ►  December (101) ►  November (169) ►  October (160) ►  September (158) ►  August (154) ►  July (159) ►  June (166) ►  May (147) ►  April (132) ►  March (174) ►  February (150) ►  January (141) ▼  2010 (1415) ►  December (107) ►  November (166) ►  October (161) ►  September (163) ►  August (156) ►  July (162) ►  June (148) ►  May (136) ▼  April (140) Digital PM - Tissot/AR, JWT/Wilkinson Sword, Shake... 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