Wednesday 14 April 2010

Media AM - TV market to rise, Twitter ads split users, Vodafone reviews ad business, Aer Lingus appoints TradeDoubler

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Media AM Bulletin
 
 
 
*   Latest News
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ITV1: hoping for World Cup boost
Enders predicts 10% uplift in TV advertising revenues
John Reynolds, 14 April 2010

LONDON - The UK television market is set for a much-needed fillip...

  
Twitter ads: sellout or legitimate revenue stream?
Users divided on Twitter ads
Dan Leahul, 14 April 2010

LONDON - Twitter is, for the first time, set to start making...

  
Aer Lingus: affiliate programme through TradeDoubler
Aer Lingus appoints TradeDoubler as affiliate partner
David Barros, 14 April 2010

LONDON - Aer Lingus has appointed TradeDoubler as its affiliate marketing partner...

  
Vodafone Group's mobile ad business up for review
Vodafone Group's mobile ad business up for review
Sara Kimberley, 14 April 2010

LONDON - Vodafone Group is launching a strategic review of its mobile...

  
Talk Sport presenters Alan Brazil and Ronnie Irani
TalkSport launches iPhone app
Sara Kimberley, 14 April 2010

LONDON - UTV, owner of national radio station TalkSport and the channel...

  
Sex and the City: sequel opens on 28 May
Sex and the City sequel draws big-league brands to cinema
John Reynolds, 14 April 2010

LONDON - Kellogg, Cadbury and Coca-Cola, and debut cinema advertisers like Lastminute.com,...

  
Daily Mail: Free personalised stationery
Paper Round (14 April) - a look at the day's newspapers
Sarah Johnson, 14 April 2010

LONDON - The Conservatives' launch of their election manifesto occupies the front...

  
*   Also in the News
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Desmond to launch iPad app for Express
John Reynolds, 13 April 2010
Facebook concedes to online safety demands
Daniel Farey-Jones, 13 April 2010
Paywalls will not work, says PM Gordon Brown
Arif Durrani, 13 April 2010
Marketing, media and PR jobs rise 12%
David Barros, 13 April 2010
The Lady puts Tracey Emin on the cover
Anne Cassidy, 13 April 2010
Joanna Lumley wins 4.8m viewers for ITV1
David Barros, 13 April 2010
 
 
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