Friday, 30 April 2010

Global Bulletin from Brand Republic - Wayne Rooney, Interpublic, Lowe Lintas, Levi's, WSJ

Brand Republic Global Bulletin In association with Campaign

NEWS

Tiger Beer signs Wayne Rooney as brand ambassador for regional football drive

By Kenny Lim, 29-Apr-10, 12:15

SINGAPORE - Tiger Beer has become the first Asian beer brand to sign on international football icon Wayne Rooney for its latest regional thematic campaign - "The game never ends".

Interpublic records $70.3m net loss in Q1

By Matt Williams, 29-Apr-10, 12:30

LONDON - Interpublic Group, the holding company that owns Lowe, McCann Erickson, Universal McCann and Initiative, has recorded a net loss of $70.3 million for the first quarter.

Lowe Lintas to start operations in South India

By Staff, 30-Apr-10, 10:41

MUMBAI - Lowe Lintas will now start its operations in South India by setting up a fully functional office in Kochi. This office in Kochi will also cater to businesses in Trivandrum and Kozhikode.

Levi's to launch new global brand in China

By Kenny Lim, 29-Apr-10, 12:19

ASIA-PACIFIC - Levi's is set to launch a new global brand in China and other selected markets in Asia this fall -- its first unveiled outside of its home market in the US.

WSJ: discounted ads offered in metro section

Murdoch launches ad price war with New York Times

By Staff, 26-Apr-10, 14:05

NEW YORK - The Wall Street Journal is offering New York City advertisers bargain basement prices for space in its new metro edition as Rupert Murdoch battles for dominance with The New York Times.

ALSO IN THE NEWS

WPP reports revenues of £2.1bn during Q1 2010

By Maisie Mccabe, 30-Apr-10, 09:36

Skype hunts for agency to handle global creative brief

By Noel Bussey, 29-Apr-10, 08:00

AOL profits tumble 58% in first quarter

By Daniel Farey-Jones, 28-Apr-10, 16:25

Samsung to pre-load phones with Yahoo apps

By Maisie Mccabe, 26-Apr-10, 16:41

Madonna extends role as face of Dolce & Gabbanna

By Anne Cassidy, 28-Apr-10, 09:46

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