Breaking news from Brand Republic - Harpic, ITV, Last Exorcist, Heathrow, ShortList, RIAS

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news ASA bans 'misleading' Harpic ad after Unilever complaint by Ed Owen 03 November 2010, 08:35AM Unilever has succeeded in derailing a Reckitt Benckiser TV ad that claimed Harpic Power Plus was 'five times' as effective as bleach after it complained to the Advertising Standards Authority. CRR removal would let ITV diversify schedule, Crozier tells Lords by Maisie McCabe 03 November 2010, 08:35AM ITV is expected to report strong revenue figures in the third quarter but wants the CRR regulations lifted to allow it to diversify its schedule, according to chief executive Adam Crozier speaking to the House of Lords Communications Committee. Horror film poster rapped by ad watchdog by Mark Banham 03 November 2010, 09:40AM A poster for the Eli Roth film 'The Last Exorcist' has been damned by 77 members of the public, after it appeared advertising the film's release in September. Heathrow challenges West End with retail push by Mark Banham 03 November 2010, 08:00AM Heathrow Airport is to launch a Christmas campaign to encourage people to shop at the UK's largest airport instead of its London West End rivals. ShortList celebrates 150 issues by Arif Durrani 02 November 2010, 04:21PM ShortList Media is celebrating its 150th issue of its founding men's magazine ShortList tomorrow with a front cover of computer game giant Call of Duty. Rias drives acquisitions with IBM predictive software by Ed Owen 03 November 2010, 08:00AM Rias, the specialist over 50s insurance provider, claims to have slashed its marketing spend and boosted acquisitions by using predictive marketing software developed by IBM. Adland The UK's biggest advertising, media and digital agencies, mapped. Updated 10 new creative agencies added. View the map   Intelligence Moody Britain 2010: What can brands learn from the spending review? by Pulse @ McCann London 03 November 2010, 08:00AM The challenges facing the current and previous governments show that a focus on the 'now' should not be allowed to obscure long-term planning. Consumer attitudes to mobile marketing by Ralph Risk 28 October 2010, 08:00AM The results of a new survey from Lightspeed Research for Brand Republic reveal consumers' attitudes towards mobile vouchers and location-based marketing messages. Think BR Whatever the economic outlook, opinions need to be influenced, writes Bob Willott Read the article   Also in the news Old Spice, John Lewis and Philips among brands vying for YouTube prize by Noelle McElhatton, 02 November 2010, 06:41PM MailOnline flies into BR app chart by Daniel Farey-Jones, 02 November 2010, 03:25PM Gorillaz and Microsoft launch hunt for new character by Mark Banham, 02 November 2010, 03:57PM Mirror Football ramps up e-commerce offer by Sarah Shearman, 02 November 2010, 12:58PM Dettol launches help drive Reckitt past £2bn quarterly revenue by Ed Owen, 02 November 2010, 12:20PM Latest Blog Entries Red Bull House of Art Giles Fitzgerald, 02 November 2010 Brave and effective Lindsey Clay, 02 November 2010 TV loves direct mail Angus Morrison, manger of mmc.co.uk, 02 November 2010 What now for Channel 5's incidental music? Jeremy Lee, 02 November 2010 News Int paywall creates around 200,000 paid-subscribers Arif Durrani, 02 November 2010 NASCAR BLINDNESS Dave Trott, 02 November 2010 Latest jobs Account Manager Recruiter Michael Page Marketing Salary £24000 to £29000 per annum Location Reading Email Marketing Assistant Recruiter Propel Salary £19000 - £22000 per annum Location London Senior Planner Recruiter Direct Recruitment Salary to £80000 + bens Location London Senior Account Director Recruiter Dynamic New Alliances Salary Up to £55K Location London Global Campaign Project Manager Recruiter British Airways World Cargo Salary £28,000 - £33,000 Location Heathrow Senior Project Manager Recruiter The Blueprint Salary £50000 - £60000 per annum + Package Location London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders