Thursday, 4 November 2010

Breaking news from Brand Republic - Halifax pitch, News Corp/Sky, YouView, MG media, Wired

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Halifax reignites ad pitch
Halifax reignites ad pitch
by Anne Cassidy
03 November 2010, 05:50PM
Halifax has reversed its recent decision to abandon a review of its £25 million advertising account and is back in talks with agencies.
Cable intervenes in News Corp-Sky merger
Cable intervenes in News Corp-Sky merger
by Maisie McCabe
04 November 2010, 08:30AM
The Secretary of State for Business, Vince Cable, has issued an intervention notice on News Corporation's proposal to buy the remainder of BSkyB, just one day after the merger was filed with the European Commission.
YouView picks A&E in dramatic pitch U-turn
YouView picks A&E in dramatic pitch U-turn
by Campaign staff
04 November 2010, 08:00AM
YouView, the new digital TV platform due to launch mid-2011, has made a dramatic U-turn on the award of its advertising account.
Agencies line up for MG media business
Agencies line up for MG media business
by Jeremy Lee
04 November 2010, 08:00AM
MG, the classic British motoring marque that is now owned by Chinese, is looking for a media agency as it prepares to relaunch in the UK.
Wired UK iPad app attracts Audi and Burberry
Wired UK iPad app attracts Audi and Burberry
by Katherine Levy
04 November 2010, 09:15AM
Wired magazine's UK edition has unveiled its first digital edition for the iPad, which has attracted the likes of Audi, Burberry and Chanel to run special ads.
IPC kicks off review for Look magazine
IPC kicks off review for Look magazine
by Anne Cassidy
04 November 2010, 08:00AM
Look magazine, the weekly high-street fashion title owned by IPC Media, is reviewing its £2 million advertising account.
BA wins court case over crew numbers
BA wins court case over crew numbers
by Loulla-Mae Eleftheriou-Smith
04 November 2010, 09:25AM
British Airways has won a court case allowing the airline to cut the number of crew members on some flights.
Adland

The UK's biggest advertising, media and digital agencies, mapped. Updated 10 new creative agencies added.

View the map
 
Intelligence
Moody Britain 2010: What can brands learn from the spending review?
Moody Britain 2010: What can brands learn from the spending review?
by Pulse @ McCann London
03 November 2010, 08:00AM
The challenges facing the current and previous governments show that a focus on the 'now' should not be allowed to obscure long-term planning.
Consumer attitudes to mobile marketing
Consumer attitudes to mobile marketing
by Ralph Risk
28 October 2010, 08:00AM
The results of a new survey from Lightspeed Research for Brand Republic reveal consumers' attitudes towards mobile vouchers and location-based marketing messages.
Think BR

Whatever the economic outlook, opinions need to be influenced, writes Bob Willott

Read the article



 

Also in the news
Brands invited to register for short co.uk domains
by Daniel Farey-Jones, 03 November 2010, 03:10PM
RB retains Durex and Scholl marketer after acquisition
by Loulla-Mae Eleftheriou-Smith, 03 November 2010, 01:20PM
Ted Baker launches Twitter styling studio
by Mark Banham, 03 November 2010, 12:30PM
Data watchdog to audit Google UK
by Daniel Farey-Jones, 03 November 2010, 12:00PM
Tesco launches Christmas Clubcard push
by Ed Owen, 03 November 2010, 11:57AM
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