Wednesday, 3 November 2010

Campaign Daily Fix - ASA, St John Ambulance, YouTube, McDonald's

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Campaign Daily Fix
 
03 November 2010  
Latest News
Harpic Power Plus ad
ASA bans 'misleading' Harpic ad after Unilever complaint
Ed Owen, 03 November 2010

Unilever has succeeded in derailing a Reckitt Benckiser TV ad that claimed Harpic Power Plus was 'five times' as effective as bleach after it complained to the Advertising Standards Authority.

 
The Last Exorcism: provokes 77 complaints
Horror film poster rapped by ad watchdog
Mark Banham, 03 November 2010

A poster for the Eli Roth film 'The Last Exorcist' has been damned by 77 members of the public, after it appeared advertising the film's release in September.

 
St John's Ambulance film 'Popcorn'
St John Ambulance targets cinema goers with interactive film
Loulla-Mae Eleftheriou-Smith, 03 November 2010

St John Ambulance has released a hard-hitting film created by Bartle Bogle Hegarty (BBH) showing a girl choking to death on a piece of popcorn before being saved by someone...

 
Old Spice: adapted TV ad for social media
Old Spice, John Lewis and Philips among brands vying for YouTube prize
Noelle McElhatton, 02 November 2010

A social media-adapted version of the Old Spice 'The best your man could smell like' is vying with ads for John Lewis, Philips and others to win the first 'My...

 
Egyptian couple's love turns violent over McDonald's
Egyptian couple's love turns violent over McDonald's
Staff, 02 November 2010

CAIRO - A man is prepared to do just about anything for his love in this Egyptian TV ad, but he won't let her have a taste of his McDonald's.

 
 
Also in the News
News Corp tables intention to buy BSkyB in Europe
Arif Durrani, 03 November 2010
CRR removal would let ITV diversify schedule, Crozier tells Lords
Maisie McCabe, 03 November 2010
 
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Latest Work
Tesco 'Christmas' by The Red Brick Road
Tesco 'Christmas' by The Red Brick Road
02 November 2010

Tesco has launched its Christmas TV campaign, which guest stars Amanda Holden alongside the Tesco couple.

 
Freeview 'living rooms' by 18 Feet & Rising
Freeview 'living rooms' by 18 Feet & Rising
01 November 2010

Freeview has launched a TV ad featuring the voice of TV personality Karl Pilkington, as it promotes its new Freeview+ service in the run up to Christmas.

 
More Work
 
Blogs
Latest Blog Entries
ITV wants to be free to make programmes that no-one wants to watch
Jeremy Lee

Well that's the impression that Adam Crozier, ITV's chief executive, gave to the Lords Communications Committee yesterday.   He complained...

A little bit of cockiness
Steve Henry

  It was good to see a picture of Martin Boase in Campaign the other day because I can remember...

Howard's Way
Lolly and Nat

Last Thursday was the 26 Annual Speech at the British Library.   (What's 26?) Past speakers have been Phil...

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