Monday, 1 November 2010

Media AM - Good Housekeeping, Reader's Digest, TV ratings, Paper Round

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Media AM Bulletin
 
 
 
*   Latest News
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Good Housekeeping: Christmas issue
Good Housekeeping targets regional readership
Sara Kimberley, 01 November 2010

Good Housekeeping magazine has published its first regional edition, which carries a...

  
David Titmuss: Reader's Digest's new chief executive
Reader's Digest appoints new chief to replace Chris Spratling
Katherine Levy, 01 November 2010

Vivat Direct, the company which acquired the Reader's Digest brand this year,...

  
The X Factor: Katie (picture credit: Syco)
'The X Factor' leads Saturday night ratings
Daniel Farey-Jones, 01 November 2010

The gap between 'Strictly Come Dancing' and 'The X Factor' narrowed on...

  
Daily Mail: £5 off at Pets At Home
Paper Round (1 November) - Which clients are advertising in the national press?
Sarah Johnson, 01 November 2010

Christmas savings are still the priority for brands advertising in the press,...

  
*   Also in the News
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YouTube founder Chad Hurley resigns as CEO
Ben Bold, 29 October 2010
Sorrell puts focus on growth after US bounces back
Sarah Johnson, 29 October 2010
Dennis launches 'Trip Advisor' for car buyers
John Reynolds, 29 October 2010
Eurosport makes changes to UK management team
Ben Bold, 29 October 2010
Jamie Lindsay appointed MD of Brand Connections
Maisie McCabe, 29 October 2010
IPC offloads The Railway Magazine and Hi-Fi News
Sara Kimberley, 29 October 2010
 

Media Bitch's Diary 22 October

Media Bitch's Diary 22 October
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Out and About 22 October

Out and About 22 October
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Blogs & Forums
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In Imitation of a Reverse Letter ’S’
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Good ideas, they say, are as rare as 'rocking horse shit' or 'hen's teeth' - depending on which end of...

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I got home from two days in London yesterday to find no electricity. Tripping hadn't happened, the fridge was cold,...

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Publishing failures unite at AOP 2010
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Attending the 9 th annual AOP Digital Publishing Summit in Westminster today proved to be something of a milestone for the UK's...

May contain nuts
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   I bought a packet of mixed nuts at the FT canteen the other day, and was intrigued to find...

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Last week I went to a surprisingly good seminar titled "Revealing Digital Life Out-of-Home". Although you often need...

If Google are buying it................
Ivan Clark

When the most digital of all digital giants starts spending their own advertising budgets on digital Out-of-Home advertising you've...

 
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