Latest news | |  | | | | | Microsoft has filed a patent that will allow its Xbox One to reward viewers for watching ads on the device, to prevent people skipping ad breaks. | | |  | | | | | Facebook has admitted its systems to identify and remove hate speech have "failed to work as effectively as we would like" and has moved to review guidelines and update training in the face of a social media backlash. | | |  | | | | | Häagen-Dazs, the General Mills-owned ice-cream brand, is bringing 'The House of Häagen-Dazs' campaign, starring Bradley Cooper, the Bafta and Oscar-nominated actor, and model Jana Perez, to the UK. | | |  | | | | | Thomas Cook has worked with Havas Worldwide to create a three-ad campaign featuring James Nesbitt, the star of 'The Hobbit' and 'Cold Feet'. | | |  | | | | | Confused.com, the insurance comparison website, has revamped its advertising and brought in a brand character called Brian, the fastest insurance comparison robot in the world. | | |  | | | | | Grazia is celebrating Kate Moss's 25 years in fashion with a special issue that includes a 15-page feature devoted to the supermodel. | | |  | | | | | PhotoBox, an online digital photo service company, has launched a television advertising campaign to coincide with Father's Day next month. | | | | | Promotion: Digital Integration: Connecting the Dots | 
| Presenting a consistent brand experience across several touch points is challenging. In this free webcast hear how you can coordinate campaigns and drive value. Secure your place here | | | | | Opinion | |  | | | | | A week spent in Mountain View last month gave me an opportunity to try Google Glass. Only made publicly available to a few developers ("Explorers", as Google likes to call them) very recently, media reactions to Glass have set up camp at opposing end... | | |  | | | | | It sounds like the plot of a Hollywood sports movie. The unloved outsider wins one fight after another until, eventually, he stands alone as the undisputed champion. Then, just as he begins to enjoy the fruits of his success, he must face down his to... | | |  | | | | | I had a conversation with an account director from a digital agency a couple of weeks ago, after noticing that a relatively conventional TV ad for one of its clients had 450,000 views on YouTube. | | |  | | | | | When two or more companies are competing in an auction to buy a third business, the investment bankers and accountants will do a forensic examination of rivals' accounts in the hope of uncovering signs of weakness. | | |  | | | | | This week, a CEO confided in me: "It's weird how both 'advertising' and 'PR' have become limited, old-fashioned and dirty words." And to this we could add "direct" and "billings" - all terms that have dominated the pages of this title for decades. | | |  | | | | | I meet my colleague Dan Brooke at Horseferry Road at 9am and then cycle to Newhaven as part of our training for a charity ride to Paris next month. | | |  | | | | | Every week, the O2 account team starts with a vow to steer clear of the VCCP biscuit cupboard in favour of the fruit bowl. | | | | | | | Intelligence | |  | | | | | As its share price slumps and profits fall, how has Apple fared across social media? | | |  | | | | | Where do I start? Is it my BlackBerry, iPad, iPod or any other technical piece of kit? These are all great and ensure I can be contacted and communicated with at any time or location, but no, it's none of these. | | | | | | | Latest jobs | | | Category Insight Manager | | Recruiter Greenvale | | Salary To attract the best: plus car and company benefits | | Location Peterborough | | | Brand Manager - Whiskas | | Recruiter Online Resourcing | | Salary £34,675 - £41,476 + excellent benefits | | Location Waltham on the Wolds, Leicestershire | | | | | Marketing Manager | | Recruiter Greenvale | | Salary To attract the best | | Location Peterborough | | |  | | |
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