Wednesday 15 May 2013

Digital AM - Twitter, Jaguar, South African Tourism, BlackBerry, Microsoft

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Digital AM
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Tweets drive buyers to car showrooms, study reveals
Tweets drive buyers to car showrooms, study reveals
by Staff
15 May 2013, 11:13AM
The more tweets that prospective car buyers see the higher the likelihood that they will walk into a car showroom or book a test drive, according to a new study.
Jaguar readies global campaign for F-Type launch
Jaguar readies global campaign for F-Type launch
by James Swift
15 May 2013, 09:50AM
Jaguar is set to begin a global campaign to promote the launch of its new F-Type sports car.
Social network users are airbrushing reality in search of peer approval
Social network users are airbrushing reality in search of peer approval
by Nicola Kemp
15 May 2013, 09:45AM
Consumers in search of social validation on social media channels are resorting to building up a false picture of their lives in order to gain approval from their peers.
South Africa seeks digital help to combat 'negative perceptions'
South Africa seeks digital help to combat 'negative perceptions'
by John Owens
15 May 2013, 09:00AM
South African Tourism (SAT) is hunting for digital support as it seeks to overturn 'negative perception' in the UK.
BlackBerry targets brands with launch of BBM on iOS and Android
BlackBerry targets brands with launch of BBM on iOS and Android
by Matthew Chapman
14 May 2013, 05:09PM
BlackBerry plans to launch its BlackBerry Messenger (BBM) instant messenger service for free on the iOS and Android platforms this summer.
Microsoft kicks off six-figure b2b comms pitch
Microsoft kicks off six-figure b2b comms pitch
by Lynsey Barber
14 May 2013, 04:40PM
Microsoft has kicked off an agency pitch for its UK business comms brief, threatening Next Fifteen's decade-long hold on the work.
Promotion: Harness the Power of Your Customers Digital Voice
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Also in the news
Hotwire expands US operations with San Francisco office
by Lynsey Barber, 15 May 2013, 01:00AM
Almost half of UK consumers check work emails in bed
by Nicola Kemp, 14 May 2013, 02:30PM
Microsoft and Facebook plan education before monetisation
by Matthew Chapman, 14 May 2013, 12:45PM
Twitter teams up with ESPN and Fox
by Gordon MacMillan, 14 May 2013, 11:13AM
RB-owned Scholl hires LBi for global web revamp
by Louise Ridley, 14 May 2013, 10:04AM
Latest Blog Entries
The AA's quiet revolution
Lindsey Clay, 15 May 2013
Greening up music festivals
Chris Arnold, 14 May 2013
Under the Influence
Ines Nadal, 14 May 2013
Entering Fagin's Den
Andy Nairn, 14 May 2013
The ties that bind us all
Jonathan Weeks, 14 May 2013
IT'S SIMPLE, BUT IT'S NOT EASY
Dave Trott, 14 May 2013
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